News

News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1.    Philippine association elects new president

    Philippine association elects new president

    Marvin Tiu Lim is the new president of PANA

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  2.    Swiss advertisers advise on identifying real clicks

    Swiss advertisers advise on identifying real clicks

    Association of Swiss Advertisers launches whitepaper on classifying ad impressions

    Read more about "Swiss advertisers advise on identifying real clicks"
  3.    Norway wants to take you back to school
    Advertising & policyDigital policy

    Norway wants to take you back to school

    ANFO launches certification in responsible marketing and data privacy

    Read more about "Norway wants to take you back to school"
  4.    Consumers run the show at Japan’s advertising awards

    Consumers run the show at Japan’s advertising awards

    Japan Advertisers Association holds its 58th JAA Awards

    Read more about "Consumers run the show at Japan’s advertising awards"
  5.    WFA strengthens Asia Leadership team

    WFA strengthens Asia Leadership team

    Unilever’s David Porter to move from current role as APAC Chair, WFA Media Forum to Regional VP, Asia Pacific while new Asia Leadership Board will identify key changes to transform marketing across the region

    Read more about "WFA strengthens Asia Leadership team"
  6.    South Africa and Unstereotype Alliance write a new chapter in the fight for equality
    Advertising & policyInclusive marketing

    South Africa and Unstereotype Alliance write a new chapter in the fight for equality

    Marketing Association of South Africa launch the third Unstereotype Alliance national chapter

    Read more about "South Africa and Unstereotype Alliance write a new chapter in the fight for equality"
  7.    Better Ads Standard for short-form video announced

    Better Ads Standard for short-form video announced

    The Coalition for Better Ads announced that it has developed a Better Ads Standard for short-form video for desktop, mobile web and in-app environments to expand its efforts to improve the online ad experience for consumers. 

    Read more about "Better Ads Standard for short-form video announced"
  8.    Asahi, AXA Group, Chanel, Microsoft, Tesco join WFA

    Asahi, AXA Group, Chanel, Microsoft, Tesco join WFA

    Corporate membership for 2019 up by 15%

    Read more about "Asahi, AXA Group, Chanel, Microsoft, Tesco join WFA"
  9.    Marketing leaders take action on harmful online content
    Advertising & policy

    Marketing leaders take action on harmful online content

    Global Alliance for Responsible Media launches solutions to improve digital safety.

    Read more about "Marketing leaders take action on harmful online content"

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