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News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1.    Turkey updates pledge on responsible advertising

    Turkey updates pledge on responsible advertising

    Revamped pledge now underpinned by common nutrition criteria and endorsed by government

    Read more about "Turkey updates pledge on responsible advertising"
  2.    Ad industry drives growth in Spain

    Ad industry drives growth in Spain

    AEA Spain publishes findings of latest marketing study

    Read more about "Ad industry drives growth in Spain"
  3.    Gulf Cooperation Council association to focus on ad standards in 2018

    Gulf Cooperation Council association to focus on ad standards in 2018

    ABG reports on progress a year after relaunch

    Read more about "Gulf Cooperation Council association to focus on ad standards in 2018"
  4.    Germany: Advertise, act, grow!

    Germany: Advertise, act, grow!

    Read more about "Germany: Advertise, act, grow!"
  5. Global Marketer of the Year

    WFA names shortlist for Global Marketer of the Year

    The WFA has unveiled the shortlist for the inaugural Global Marketer of the Year, featuring executives from Deutsche Telekom, Huawei, Mars, Mastercard, Procter & Gamble and Unilever.

    Read more about "WFA names shortlist for Global Marketer of the Year"
  6.    Erard Gilles joins WFA's public affairs team

    Erard Gilles joins WFA's public affairs team

    Erard’s work will focus on online advertising and digital policy.

    Read more about "Erard Gilles joins WFA's public affairs team"
  7. Digital policyMarketing strategyMarketing strategy

    Are you ready for GDPR?

    When it comes to the EU’s new General Data Protection Regulation, 7 out of 10 marketers are in the dark. Maybe you’re one of them.

    Read more about "Are you ready for GDPR?"
  8.    Australian ad industry launches alliance on brand safety and digital transparency

    Australian ad industry launches alliance on brand safety and digital transparency

    AANA Australia joins IAB and MFA to create best practice guidelines

    Read more about "Australian ad industry launches alliance on brand safety and digital transparency"
  9.    Argentina rewards best TV and online ads

    Argentina rewards best TV and online ads

    CAA Argentina holds 14th Good Ads Awards

    Read more about "Argentina rewards best TV and online ads"

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