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News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1. Global Marketer of the Year

    WFA names shortlist for Global Marketer of the Year

    The WFA has unveiled the shortlist for the inaugural Global Marketer of the Year, featuring executives from Deutsche Telekom, Huawei, Mars, Mastercard, Procter & Gamble and Unilever.

    Read more about "WFA names shortlist for Global Marketer of the Year"
  2.    Erard Gilles joins WFA's public affairs team

    Erard Gilles joins WFA's public affairs team

    Erard’s work will focus on online advertising and digital policy.

    Read more about "Erard Gilles joins WFA's public affairs team"
  3. Digital policyMarketing strategyMarketing strategy

    Are you ready for GDPR?

    When it comes to the EU’s new General Data Protection Regulation, 7 out of 10 marketers are in the dark. Maybe you’re one of them.

    Read more about "Are you ready for GDPR?"
  4.    Australian ad industry launches alliance on brand safety and digital transparency

    Australian ad industry launches alliance on brand safety and digital transparency

    AANA Australia joins IAB and MFA to create best practice guidelines

    Read more about "Australian ad industry launches alliance on brand safety and digital transparency"
  5.    Argentina rewards best TV and online ads

    Argentina rewards best TV and online ads

    CAA Argentina holds 14th Good Ads Awards

    Read more about "Argentina rewards best TV and online ads"
  6. Danish association appoints new CEO

    Torben Rønler is the new managing director of DAF Denmark

    Read more about "Danish association appoints new CEO"
  7.    Portugal celebrates marketing effectiveness

    Portugal celebrates marketing effectiveness

    APAN Portugal holds 13th Communication Effectiveness Awards

    Read more about "Portugal celebrates marketing effectiveness"
  8.    British advertisers welcome new president

    British advertisers welcome new president

    Elizabeth Fagan is the new president of ISBA UK

    Read more about "British advertisers welcome new president"
  9.    Nigerian advertisers celebrate 25th anniversary

    Nigerian advertisers celebrate 25th anniversary

    ADVAN Nigeria turns 25 with first female president and new identity

    Read more about "Nigerian advertisers celebrate 25th anniversary"

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