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Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
Read more about "Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship"90% are reviewing contracts to secure greater control
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British association welcomes new Director-General
Read more about "British association welcomes new Director-General"Phil Smith is the new Director-General of ISBA UK
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Canadians forecast 2017 marketing trends
Read more about "Canadians forecast 2017 marketing trends"ACA Canada asks experts to predict this year's marketing trends
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Spain sees increase in advertising investment
Read more about "Spain sees increase in advertising investment"AEA Spain publishes findings of latest marketing study
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In the spotlight: Rodrigo Cordón and AAG Guatemala
Read more about "In the spotlight: Rodrigo Cordón and AAG Guatemala"Interview with AAG Guatemala president
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Germany: Focus on the 'hybrid consumer'
Read more about "Germany: Focus on the 'hybrid consumer'"OWM Germany holds 21st OWM symposium
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Brazil: 2017 will be the year for marketing to transform
Read more about "Brazil: 2017 will be the year for marketing to transform"ABA Brazil CEO shares what's on the association's agenda for 2017
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Norway ranks most effective advertisers
Read more about "Norway ranks most effective advertisers"ANFO Norway holds annual marketing effectiveness competition and awards
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Belgium names advertiser of the year
Read more about "Belgium names advertiser of the year"UBA Belgium holds annual Christmas lunch
