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News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1. News

    ANA questions agency transparency practices

    Numerous non-transparent business practices, including cash rebates to media agencies, were found to be pervasive in a sample of the U.S. media ad-buying ecosystem

    Read more about "ANA questions agency transparency practices"
  2. News

    British advertisers launch new client-agency contract

    WFA News

    Read more about "British advertisers launch new client-agency contract"
  3. News

    Nigerian association holds first marketing conference

    WFA News

    Read more about "Nigerian association holds first marketing conference"
  4. News

    Australian advertisers deconstruct marketing

    WFA News

    Read more about "Australian advertisers deconstruct marketing"
  5. News

    The Philippines award marketing excellence

    WFA News

    Read more about "The Philippines award marketing excellence"
  6. News

    Colombia ranks most effective advertisers of 2016

    WFA News

    Read more about "Colombia ranks most effective advertisers of 2016"
  7. News

    French association welcomes new Communications Director

    WFA News

    Read more about "French association welcomes new Communications Director"
  8. News

    Swedish advertisers showcase media expert teams

    WFA News

    Read more about "Swedish advertisers showcase media expert teams"
  9. News

    Swiss association launches code of conduct for media auditors

    WFA News

    Read more about "Swiss association launches code of conduct for media auditors"

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