NAC member content

National Associations Council

National Associations Council

The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.

NAC members

Contact

Chairperson

  • Henriette Van Swinderen

    Henriette Van Swinderen

    CEO

WFA Contact

Events

Upcoming NAC meetings and events

  1. National Associations Council (virtual) Online meeting

    30 Jun 2026

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  2. National Associations Council Hybrid

    Warsaw Poland

    22 Oct 2026

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Updates & industry initiatives from the NAC network

  1.    Australian association strengthens guidance on gender stereotypes
    Advertising & policyInclusive marketing

    Australian association strengthens guidance on gender stereotypes

    AANA updates Code of Ethics

    Read more about "Australian association strengthens guidance on gender stereotypes"
  2.    Italian advertisers launch KPIs project globally

    Italian advertisers launch KPIs project globally

    UPA project presented at the WFA National Associations Council meeting in Tokyo

    Read more about "Italian advertisers launch KPIs project globally"
  3.    China association appoints new board

    China association appoints new board

    Dr. Yang Hanping re-elected as CANA president

    Read more about "China association appoints new board"
  4.    Norwegians tackle ad industry delusions

    Norwegians tackle ad industry delusions

    “The Ad Contrarian” headlines ANFO programmatic event

    Read more about "Norwegians tackle ad industry delusions"
  5.    Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)
    Agency management

    Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)

    El presente Código tiene como objetivo facilitar los procesos comerciales de Licitaciones entre Anunciantes y Agencias de Publicidad promoviendo las mejores prácticas dentro de un clima de confianza, respeto mutuo y libre competencia.

    Read more about "Código de buenas prácticas en licitaciones de agencias de publicidad (PERU)"
  6.    Global Media Charter
    Advertising & policyBrand purposeDigital policyAd techAgency managementBrand reputationGDPRValue of advertising

    Global Media Charter

    The World Federation of Advertisers has published a Global Media Charter, designed to create the conditions for a marketing ecosystem that works better for brands and consumers.

    Read more about "Global Media Charter"
  7.    French industry addresses concerns in open letter to Google

    French industry addresses concerns in open letter to Google

    Industry stakeholders share concerns regarding Google's implementation of the EU's new data protection regulation

    Read more about "French industry addresses concerns in open letter to Google"
  8.    In the spotlight: APAN Portugal’s Manuela Botelho
    Global Marketer WeekMarketing strategyMarketing strategy

    In the spotlight: APAN Portugal’s Manuela Botelho

    Meet Manuela Botelho, Secretary General of APAN

    Read more about "In the spotlight: APAN Portugal’s Manuela Botelho"
  9.    Zimbabwe unveils the country’s ‘superbrands’

    Zimbabwe unveils the country’s ‘superbrands’

    MAZ recognises the country’s top 200 brands

    Read more about "Zimbabwe unveils the country’s ‘superbrands’"
  10.    Turkish association re-elects Ahmet Pura as chairman

    Turkish association re-elects Ahmet Pura as chairman

    RVD appoints new board

    Read more about "Turkish association re-elects Ahmet Pura as chairman"
  11.    Argentina welcomes new board

    Argentina welcomes new board

    CAA re-elects Philip Pérez as President

    Read more about "Argentina welcomes new board"
  12.    National advertiser associations gather in Tokyo
    Global Marketer Week

    National advertiser associations gather in Tokyo

    WFA National Associations Council meeting closes Global Marketer Week 2018

    Read more about "National advertiser associations gather in Tokyo"
  13.    Brazilian advertisers name new board

    Brazilian advertisers name new board

    New appointments as part of ABA’s 2020 project

    Read more about "Brazilian advertisers name new board"
  14.    WFA President’s Awards honour marketing leadership initiatives in seven countries
    Global Marketer WeekPresident's Awards

    WFA President’s Awards honour marketing leadership initiatives in seven countries

    Advertiser Associations from Argentina, Japan, Morocco, Norway, Sweden, UK and the USA recognised for outstanding leadership

    Read more about "WFA President’s Awards honour marketing leadership initiatives in seven countries"
  15.    A guide to progressive gender portrayals in advertising
    Advertising & policyBrand purposeCannes LionsInclusive marketing

    A guide to progressive gender portrayals in advertising

    At the Cannes Lions Festival 2017, UN Women and a number of leading voices in the marketing and advertising industry including WFA, founded the Unstereotype Alliance. As part of WFA’s commitment to the Alliance we have developed this short guide which we hope will build awareness for the movement among our corporate members around the world, our national advertiser associations in sixty countries on six continents and the tens of thousands of brands represented by them at local level.

    Read more about "A guide to progressive gender portrayals in advertising"
  16.    WFA unveils final speakers for Global Marketer Week
    Global Marketer Week

    WFA unveils final speakers for Global Marketer Week

    Nissan, Panasonic, Samsung, Shiseido and Standard Chartered to speak at annual showcase for global marketers in Japan

    Read more about "WFA unveils final speakers for Global Marketer Week"
  17.    EU Pledge launches accountability mechanism

    EU Pledge launches accountability mechanism

    Members of the public will now be able to question the compliance of EU Pledge members

    Read more about "EU Pledge launches accountability mechanism"
  18.    In the spotlight: Union des marques France’s Jean-Luc Chetrit
    Marketing strategyMarketing strategy

    In the spotlight: Union des marques France’s Jean-Luc Chetrit

    Meet Jean-Luc Chetrit, Director General of Union des marques

    Read more about "In the spotlight: Union des marques France’s Jean-Luc Chetrit"