NAC member content

National Associations Council

National Associations Council

The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.

NAC members

Contact

Chairperson

  • Henriette Van Swinderen

    Henriette Van Swinderen

    CEO

WFA Contact

Events

Upcoming NAC meetings and events

  1. National Associations Council (virtual) Online meeting

    30 Jun 2026

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  2. National Associations Council Hybrid

    Warsaw Poland

    22 Oct 2026

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Updates & industry initiatives from the NAC network

  1.    Chilean association launches forum on gender stereotypes in advertising

    Chilean association launches forum on gender stereotypes in advertising

    ANDA organises first Women and Communication Forum

    Read more about "Chilean association launches forum on gender stereotypes in advertising"
  2.    Japanese association releases guidelines for production contracts

    Japanese association releases guidelines for production contracts

    JAA working group aims to improve industry work culture

    Read more about "Japanese association releases guidelines for production contracts"
  3. A new dawn for ad standards in Colombia

    I was in Bogotá in early April for a two-day visit where our local association is orchestrating the relaunch of industry-led advertising standards.

    Read more about "A new dawn for ad standards in Colombia"
  4.    Australian advertisers launch advertising sentiment index

    Australian advertisers launch advertising sentiment index

    AANA Index aims to measure people’s perceptions of advertising

    Read more about "Australian advertisers launch advertising sentiment index"
  5.    Finnish association welcomes new chairman

    Finnish association welcomes new chairman

    Antti Korpiniemi is the new chairman of ML

    Read more about "Finnish association welcomes new chairman"
  6.    Israel association appoints deputy CEO

    Israel association appoints deputy CEO

    Sigalit Horn Galperin is the new deputy CEO of IMA

    Read more about "Israel association appoints deputy CEO"
  7.    WFA Manifesto for Online Data Transparency
    Digital policyMarketing strategyMarketing strategy

    WFA Manifesto for Online Data Transparency

    We recognise that as brand owners it’s vital that we get it right when it comes to people’s data.

    Read more about "WFA Manifesto for Online Data Transparency"
  8.    WFA calls on brands to embrace culture of data transparency
    Digital policyMarketing strategyMarketing strategy

    WFA calls on brands to embrace culture of data transparency

    WFA Manifesto calls on brands to adopt mindset of ‘people-first’ over ‘data first’ around the world when processing people’s data

    Read more about "WFA calls on brands to embrace culture of data transparency"
  9.    Global viewability improves for video but display lags

    Global viewability improves for video but display lags

    First global metrics for viewability based on data from seven verification companies

    Read more about "Global viewability improves for video but display lags"
  10.    WFA's position on Facebook / Cambridge Analytica revelations

    WFA's position on Facebook / Cambridge Analytica revelations

    "They remain very much our partners, our destinies remain intertwined, their success can be brands’ success too – also we have to work through our problems together."

    Read more about "WFA's position on Facebook / Cambridge Analytica revelations"
  11.    1,700 attend African Digital Summit in Casablanca

    1,700 attend African Digital Summit in Casablanca

    GAM launches platform to promote digital in Africa

    Read more about "1,700 attend African Digital Summit in Casablanca"
  12.    British advertisers launch digital viewability standard

    British advertisers launch digital viewability standard

    The announcement was made at ISBA’s annual conference

    Read more about "British advertisers launch digital viewability standard"
  13.    In the spotlight: JAA Japan’s Shinji Suzuki
    Marketing strategyMarketing strategy

    In the spotlight: JAA Japan’s Shinji Suzuki

    Meet Shinji Suzuki, Senior Executive Director of JAA

    Read more about "In the spotlight: JAA Japan’s Shinji Suzuki"
  14.    Philippine association welcomes new president

    Philippine association welcomes new president

    Anna Legarda-Locsin is the new president of PANA

    Read more about "Philippine association welcomes new president"
  15.    Norway celebrates marketing success stories

    Norway celebrates marketing success stories

    ANFO awards Grand Prix for business growth

    Read more about "Norway celebrates marketing success stories"
  16.    Belgian advertisers launch transparency charter on GDPR

    Belgian advertisers launch transparency charter on GDPR

    UBA sets up GDPR line for first-line advice

    Read more about "Belgian advertisers launch transparency charter on GDPR"
  17. Global Marketer Week

    WFA announces first speakers for Global Marketer Week

    Nissan, Panasonic and Samsung to speak as annual showcase for global marketers heads to Japan

    Read more about "WFA announces first speakers for Global Marketer Week"
  18.    In the spotlight: ISBA UK’s Phil Smith
    Marketing strategyMarketing strategy

    In the spotlight: ISBA UK’s Phil Smith

    Meet Phil Smith, Director General of the Incorporated Society of British Advertisers (ISBA)

    Read more about "In the spotlight: ISBA UK’s Phil Smith"