The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
NAC member content
National Associations Council
Chairperson
Henriette Van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Updates & industry initiatives from the NAC network
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Australian advertisers launch advertising sentiment index
Read more about "Australian advertisers launch advertising sentiment index"AANA Index aims to measure people’s perceptions of advertising
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Finnish association welcomes new chairman
Read more about "Finnish association welcomes new chairman"Antti Korpiniemi is the new chairman of ML
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Israel association appoints deputy CEO
Read more about "Israel association appoints deputy CEO"Sigalit Horn Galperin is the new deputy CEO of IMA
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Digital policyMarketing strategyMarketing strategyWFA Manifesto for Online Data Transparency
Read more about "WFA Manifesto for Online Data Transparency"We recognise that as brand owners it’s vital that we get it right when it comes to people’s data.
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Digital policyMarketing strategyMarketing strategyWFA calls on brands to embrace culture of data transparency
Read more about "WFA calls on brands to embrace culture of data transparency"WFA Manifesto calls on brands to adopt mindset of ‘people-first’ over ‘data first’ around the world when processing people’s data
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Global viewability improves for video but display lags
Read more about "Global viewability improves for video but display lags"First global metrics for viewability based on data from seven verification companies
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WFA's position on Facebook / Cambridge Analytica revelations
Read more about "WFA's position on Facebook / Cambridge Analytica revelations""They remain very much our partners, our destinies remain intertwined, their success can be brands’ success too – also we have to work through our problems together."
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1,700 attend African Digital Summit in Casablanca
Read more about "1,700 attend African Digital Summit in Casablanca"GAM launches platform to promote digital in Africa
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British advertisers launch digital viewability standard
Read more about "British advertisers launch digital viewability standard"The announcement was made at ISBA’s annual conference
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Marketing strategyMarketing strategyIn the spotlight: JAA Japan’s Shinji Suzuki
Read more about "In the spotlight: JAA Japan’s Shinji Suzuki"Meet Shinji Suzuki, Senior Executive Director of JAA
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Philippine association welcomes new president
Read more about "Philippine association welcomes new president"Anna Legarda-Locsin is the new president of PANA
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Norway celebrates marketing success stories
Read more about "Norway celebrates marketing success stories"ANFO awards Grand Prix for business growth
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Belgian advertisers launch transparency charter on GDPR
Read more about "Belgian advertisers launch transparency charter on GDPR"UBA sets up GDPR line for first-line advice
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Global Marketer Week
WFA announces first speakers for Global Marketer Week
Read more about "WFA announces first speakers for Global Marketer Week"Nissan, Panasonic and Samsung to speak as annual showcase for global marketers heads to Japan
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Marketing strategyMarketing strategyIn the spotlight: ISBA UK’s Phil Smith
Read more about "In the spotlight: ISBA UK’s Phil Smith"Meet Phil Smith, Director General of the Incorporated Society of British Advertisers (ISBA)
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Turkish ad industry launches platform to fight ad fraud
Read more about "Turkish ad industry launches platform to fight ad fraud"RVD joins forces with IAB and the Association of Advertising Agencies
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French advertisers launch responsible marketing commitments
Read more about "French advertisers launch responsible marketing commitments"UDA launches first flagship initiative under new strategic plan
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Swedish ad industry launches podcast measurement standards
Read more about "Swedish ad industry launches podcast measurement standards"SA creates podcast index
