NAC member content

National Associations Council

National Associations Council

The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.

NAC members

Contact

Chairperson

  • Henriette van Swinderen

    Henriette van Swinderen

    Director, bvA (the Netherlands)

WFA Contact

  • Laura Baeyens

    Laura Baeyens

    Senior Communications Manager & National Associations Council Lead
    l.baeyens@wfanet.org
Events

Upcoming NAC meetings and events

  1. National Associations Council (virtual) Remote

    29 Jan 2026

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  2. National Associations Council

    Stockholm Sweden

    24 Apr 2026

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  3. National Associations Council (virtual) Remote

    30 Jun 2026

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Updates & industry initiatives from the NAC network

  1.    April 2023 meeting

    April 2023 meeting

    Detailed overview and presentations from the National Associations Council meeting which took place in Istanbul on April 28, 2023

    Read more about "April 2023 meeting"
  2.    October 2022 meeting

    October 2022 meeting

    Detailed overview and presentations from the National Associations Council meeting which took place in Dublin on October 21, 2022

    Read more about "October 2022 meeting"
  3.    April 2022 meeting

    April 2022 meeting

    Detailed overview and presentations from the National Associations Council meeting which took place in Athens on April 8, 2022

    Read more about "April 2022 meeting"
  4.    February 2022 meeting

    February 2022 meeting

    Detailed overview and presentations from the National Associations Council meeting which took place remotely on February 10, 2022

    Read more about "February 2022 meeting"
  5.    Benchmark: Planning for 2022

    Benchmark: Planning for 2022

    NAC benchmark conducted in January-February 2022

    Read more about "Benchmark: Planning for 2022"
  6.    Impact of the pandemic on national associations' operations (2021)

    Impact of the pandemic on national associations' operations (2021)

    NAC survey conducted in January 2021

    Read more about "Impact of the pandemic on national associations' operations (2021)"
  7.    Impact of the pandemic on national associations' operations (2020)

    Impact of the pandemic on national associations' operations (2020)

    NAC survey conducted in March 2020

    Read more about "Impact of the pandemic on national associations' operations (2020)"