The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
NAC member content
National Associations Council
Contact
Chairperson
Henriette Van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Events
Upcoming NAC meetings and events
Updates & industry initiatives from the NAC network
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Value of advertisingIreland identifies economic value of marketing
Read more about "Ireland identifies economic value of marketing"AAI Ireland releases Marketing Multiplied report
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A leap forward on media transparency in the UK
Read more about "A leap forward on media transparency in the UK"UK's biggest independent media agency group plans to adopt ISBA UK's framework media services contract
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New Zealand advertisers forecast year ahead for marketing
Read more about "New Zealand advertisers forecast year ahead for marketing"ANZA New Zealand identifies seven predictions for marketing in 2017
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Philippine association welcomes new president and board
Read more about "Philippine association welcomes new president and board"Adi Timbol-Hernandez is the new president of PANA Philippines
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Spain invests more in digital marketing
Read more about "Spain invests more in digital marketing"AEA Spain publishes findings of its Digital Barometer
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Norway celebrates marketing effectiveness
Read more about "Norway celebrates marketing effectiveness"ANFO Norway holds annual effective marketing awards
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Peruvian ad industry optimistic for 2017
Read more about "Peruvian ad industry optimistic for 2017"ANDA Peru holds annual associates luncheon
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WFA reacts to recent stories on ad misplacement
Read more about "WFA reacts to recent stories on ad misplacement"Stephan Loerke, WFA CEO, in relation to the recent headlines in the UK media*
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Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
Read more about "Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship"90% are reviewing contracts to secure greater control
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Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship
Read more about "Agency Trading Desks still dominate programmatic but advertisers are demanding a new, more transparent relationship"90% are reviewing contracts to secure greater control
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British association welcomes new Director-General
Read more about "British association welcomes new Director-General"Phil Smith is the new Director-General of ISBA UK
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Canadians forecast 2017 marketing trends
Read more about "Canadians forecast 2017 marketing trends"ACA Canada asks experts to predict this year's marketing trends
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Spain sees increase in advertising investment
Read more about "Spain sees increase in advertising investment"AEA Spain publishes findings of latest marketing study
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In the spotlight: Rodrigo Cordón and AAG Guatemala
Read more about "In the spotlight: Rodrigo Cordón and AAG Guatemala"Interview with AAG Guatemala president
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Germany: Focus on the 'hybrid consumer'
Read more about "Germany: Focus on the 'hybrid consumer'"OWM Germany holds 21st OWM symposium
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Brazil: 2017 will be the year for marketing to transform
Read more about "Brazil: 2017 will be the year for marketing to transform"ABA Brazil CEO shares what's on the association's agenda for 2017
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Norway ranks most effective advertisers
Read more about "Norway ranks most effective advertisers"ANFO Norway holds annual marketing effectiveness competition and awards
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Belgium names advertiser of the year
Read more about "Belgium names advertiser of the year"UBA Belgium holds annual Christmas lunch
