The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
National Associations overview
National Associations Council
Contact
Chairperson
Henriette van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Laura Baeyens
Senior Communications Manager & National Associations Council Lead
l.baeyens@wfanet.org
Events
WFA National Association member-only content
The content in this section is only available to WFA National Association members. If your company is a WFA National Association member, please log in or create an account to use it.
Updates & industry initiatives from the NAC network
-
Brand purposeBrand reputationItalian advertisers investing more on brand purpose during and post-Covid, finds UPA study
Read more about "Italian advertisers investing more on brand purpose during and post-Covid, finds UPA study"UPA’s ‘Branding E-volution’ report explores the challenges and opportunities for brand growth in today’s…
-
Gulf association welcomes new board
Read more about "Gulf association welcomes new board"Unilever’s Sanjiv Kakar re-elected as Chairman
-
Ad fraud & verificationBrand safetyMedia governanceProgrammaticBrand safetyColombian association shines a light on the digital media ecosystem
Read more about "Colombian association shines a light on the digital media ecosystem"ANDA Colombia’s new guide provides advice on data privacy, data sources, brand safety, ad fraud and programmatic
-
Malaysian association elects new council
Read more about "Malaysian association elects new council"Coca-Cola Malaysia’s Kadri Taib re-elected as President
-
Self-regulationAustralian association unveils new Code of Ethics
Read more about "Australian association unveils new Code of Ethics"AANA’s new advertising Code of Ethics will take effect on 1 February 2021
-
Indian association elects Sunil Kataria as chairman
Read more about "Indian association elects Sunil Kataria as chairman"ISA to focus on creating a cross-media measurement system for India in the coming months
-
Marketing technologyDigital transformationMarketing technologyMarketing technologyBelgium’s first virtual Trends Day identifies 5 key industry trends
Read more about "Belgium’s first virtual Trends Day identifies 5 key industry trends"More than 1,500 industry professionals from Belgium and beyond attended this year’s virtual UBA Trends Day
-
In the spotlight: Malaysian Advertisers Association’s Kadri Taib
Read more about "In the spotlight: Malaysian Advertisers Association’s Kadri Taib"Meet Kadri Taib, President of MAA and Public Affairs & Communications Director of Coca-Cola Malaysia
-
Slovenia hosts first major hybrid event in the Adriatic region
Read more about "Slovenia hosts first major hybrid event in the Adriatic region"SOZ’s Slovenian Advertising Festival was attended by over 900 industry professionals in person and virtually
-
Brand purposeUK ad industry launches initiative to eliminate negative environmental impact of production
Read more about "UK ad industry launches initiative to eliminate negative environmental impact of production"AdGreen is initiated by the Advertising Association’s Climate Action Working Group in partnership with ISBA and IPA
-
Audience measurementMedia measurementGCC association launches cross-media measurement initiative
Read more about "GCC association launches cross-media measurement initiative"ABG’s UAE Audience Measurement Project will focus primarily on video and upper-funnel metrics
-
In the spotlight: Association of Swedish Advertisers’ Hanna Riberdahl
Read more about "In the spotlight: Association of Swedish Advertisers’ Hanna Riberdahl"Meet Hanna Riberdahl, CEO of Sveriges Annonsörer
-
Marketing technologyMarketing technologyMarketing technologyNorwegian association unveils new adtech and martech guidance
Read more about "Norwegian association unveils new adtech and martech guidance"ANFO launches free advice service, information hub and academy to help marketers navigate adtech and martech landscape
-
Consumer insightBrazilian association explores the role of customer service in consumer-brand relationships
Read more about "Brazilian association explores the role of customer service in consumer-brand relationships"ABA study aims to help marketers understand the importance of customer service channels in the survival of brands
-
Unstereotype Alliance launches UK chapter
Read more about "Unstereotype Alliance launches UK chapter"Signatories include 28 brands, agencies and industry associations such as ISBA, Advertising Association, Diageo, GSK, IPA, Kantar,…
-
Irish association welcomes new president
Read more about "Irish association welcomes new president"Derek Liddy, Head of Digital Marketing at Aer Lingus, is the new President of AAI
-
Pakistan holds first virtual Effie Awards
Read more about "Pakistan holds first virtual Effie Awards"Rory Sutherland, Cindy Gallop and Bob Hoffman among the virtual presenters
-
Dutch ad industry launches diversity fund and programme
Read more about "Dutch ad industry launches diversity fund and programme"bvA partners with other industry associations to help create a more diverse, inclusive and racism-free marketing industry in the…
-
Ad fraud & verificationMarketing to childrenGCC association to LEAD change in the ad industry
Read more about "GCC association to LEAD change in the ad industry"ABG’s new initiative aims to provide a platform for marketers in the Gulf region to collaborate and share best practices to…
-
Elizabeth Melo named as ‘Woman to Watch’ in marketing in Colombia
Read more about "Elizabeth Melo named as ‘Woman to Watch’ in marketing in Colombia"ANDA Colombia Executive President recognised for leadership in the marketing industry
-
Paraguay association elects new board
Read more about "Paraguay association elects new board"Carlos Jorge Biedermann re-elected as President
-
Just Eat CEO named ISBA president
Read more about "Just Eat CEO named ISBA president"Peter Duffy is the new President of the UK association
-
Portuguese association appoints new president
Read more about "Portuguese association appoints new president"Tiago Simões, Marketing Director - Continente at Sonae MC, is the new President of APAN
-
National associations mobilise to support media outlets
Read more about "National associations mobilise to support media outlets"How governments and national industry associations are taking a number of actions to ease the economic impact of COVID-19 on the…