The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
NAC member content
National Associations Council
Contact
Chairperson
Henriette Van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Events
Updates & industry initiatives from the NAC network
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Value of advertisingAdvertising & policy1 TL spent on advertising in Turkey generates 19.4 TL in GDP
Read more about "1 TL spent on advertising in Turkey generates 19.4 TL in GDP"Turkish industry alliance, DPIP, unveils Value of Advertising study
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Slovenia association appoints new board
Read more about "Slovenia association appoints new board"Andreja Zadnik Andoljšek is the new president of the Slovenian Association of Advertisers
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Advertising & policyCross-media measurementSweden’s cross-media measurement initiative unveils industry standard for media buying
Read more about "Sweden’s cross-media measurement initiative unveils industry standard for media buying"New guidance aims to make it easier for Swedish advertisers to plan and evaluate their cross-media campaigns more effectively
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University students in Spain win big for effective advertising pitches
Read more about "University students in Spain win big for effective advertising pitches"AEA announces winners of effectiveness programme to inspire new marketing talent
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Inclusive marketingAdvertising & policyUnstereotype Alliance launched in Australia, India, Kenya, Mexico and Nigeria
Read more about "Unstereotype Alliance launched in Australia, India, Kenya, Mexico and Nigeria"UN Women-led coalition to help eradicate stereotypes in ads now present in 11 of the largest ad markets
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ABA publishes guidance for a more transparent and accountable ad industry in Brazil
Read more about "ABA publishes guidance for a more transparent and accountable ad industry in Brazil"New guide aims to foster better relationships between advertisers and other industry stakeholders
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The Philippines celebrates courage and optimism in brand marketing
Read more about "The Philippines celebrates courage and optimism in brand marketing"McDonald’s Philippines wins Grand PANAta Award for transforming their party areas into ‘McClassrooms’ for teachers during the pandemic
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Pakistan association welcomes first female chair
Read more about "Pakistan association welcomes first female chair"Zeelaf Munir is the new chairperson of PAS
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Advertising & policy
GARM x National Associations partnership meeting
Read more about "GARM x National Associations partnership meeting"Please note that GARM was discontinued on August 8 2024. See more here.
Recording of the GARM meeting with heads and representatives of national advertiser associations on December 6, 2021.
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Advertising & policy
Webinar: How national associations can get involved in GARM
Read more about "Webinar: How national associations can get involved in GARM"Please note that GARM was discontinued on August 8 2024. See more here.
In this webinar, we discuss the critical role of national advertiser associations in the Global Alliance for Responsible Media (GARM) to improve brand and consumer safety.
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Inclusive marketingAdvertising & policyWFA launches Latin American guide to diversity and representation through the creative process
Read more about "WFA launches Latin American guide to diversity and representation through the creative process"New guide provides local examples of unstereotyped work combined with global insight into areas where bias can occur in the creative process
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Advertising & policy
Denmark, Finland and Sweden launch Nordic alliance for responsible media
Read more about "Denmark, Finland and Sweden launch Nordic alliance for responsible media"Please note that GARM was discontinued on August 8 2024. See more here.
GARM Nordic seeks to improve digital safety in the Nordic region.
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Advertising & policyCross-media measurementCanadian association appoints lead for cross-media measurement initiative
Read more about "Canadian association appoints lead for cross-media measurement initiative"ACA expedites CMM efforts with ex-Walmart media executive Jennifer Holgate named Director, Cross Media Measurement
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Inclusive marketingAdvertising & policyNorwegian ad industry unveils new guidance to diversity strategy and recruitment
Read more about "Norwegian ad industry unveils new guidance to diversity strategy and recruitment"ANFO and other industry associations aim to jointly improve diversity in Norway advertising
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Kenyan association launches mentorship programme for marketers and students
Read more about "Kenyan association launches mentorship programme for marketers and students"New initiative by MSK and mentorship platform Prosper Mentor aims to help drive growth in the marketing industry
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Italian association appoints new Director General
Read more about "Italian association appoints new Director General"Raffaele Pastore is the new Director General of UPA
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Paraguay association welcomes first female president
Read more about "Paraguay association welcomes first female president"Patricia Toyotoshi is the new president of CAP
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In the spotlight: Indonesian Advertisers Association’s Eka Sugiarto
Read more about "In the spotlight: Indonesian Advertisers Association’s Eka Sugiarto"Meet Eka Sugiarto, President of APPINA and Head of Media at Unilever Indonesia & SEAA
