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  1.    WFA co-signs letter raising concerns about Dual Quality law
    Advertising & policy

    WFA co-signs letter raising concerns about Dual Quality law

    FoodDrinkEurope-AIM-WFA comments on TRIS notification 2019/258/CZ on the Czech Draft act amending Act No 634/1992 on consumer protection.

    Read more about "WFA co-signs letter raising concerns about Dual Quality law"
  2.    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
    Advertising & policyDigital policy

    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams

    Digital marketing experts Tim Hussain, Managing Principal, Marketing Tech and Dietmar Kruse, Managing Principal Global Media Performance, Ebiquity will take us through some of the key elements of online advertising and answer some of the biggest questions which tend to emerge during policy discussions on the topic.

    Read more about "Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams"
  3.    GDPR represents the beginning, not the end, of the data privacy journey
    Advertising & policyDigital policyGDPR

    GDPR represents the beginning, not the end, of the data privacy journey

    The EU’s General Data Protection Regulation (GDPR) celebrates its first anniversary on May 25th, a natural moment to reflect on its impact.

    Read more about "GDPR represents the beginning, not the end, of the data privacy journey"
  4.    PAG Meeting Overview (May 2019, Brussels)
    Advertising & policyDigital policyMarketing strategyMarketing structureMarketing strategy

    PAG Meeting Overview (May 2019, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 7 May 2019 in Brussels.

    Read more about "PAG Meeting Overview (May 2019, Brussels)"
  5.    Annual Report 2018
    Advertising & policyDigital policyMedia & analyticsCMO Forum

    Annual Report 2018

    WFA's annual report with marketing, policy and event highlights from 2018.

    Read more about "Annual Report 2018"
  6.    PAG Meeting Overview (February 2019, Brussels)
    Advertising & policyDigital policyInclusive marketing

    PAG Meeting Overview (February 2019, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 26 February 2019 in Brussels.

    Read more about "PAG Meeting Overview (February 2019, Brussels)"
  7.    Joint Business Statement on collective redress in view of European Parliament IMCO vote
    Advertising & policyRetail media & ecommerce

    Joint Business Statement on collective redress in view of European Parliament IMCO vote

    This is a joint business statement, co-signed by WFA, on collective redress in view of European Parliament IMCO vote.

    Read more about "Joint Business Statement on collective redress in view of European Parliament IMCO vote"
  8.    Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities
    Advertising & policyDigital policy

    Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities

    In this article, you can find key take-outs from the last Policy Action Group (PAG) meeting and read about member priorities going forward.

    Read more about "Brand safety, ePrivacy, AVMSD… WFA members’ policy priorities"
  9.    PAG Meeting Overview (November 2018, Brussels)
    Advertising & policyDigital policy

    PAG Meeting Overview (November 2018, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 20 November 2018.

    Read more about "PAG Meeting Overview (November 2018, Brussels)"
  10.    Digital Advertising to children under GDPR
    Advertising & policyDigital policyAd techData governancePrivacy & techGDPR

    Digital Advertising to children under GDPR

    Under the EU General Data Protection Regulation (GDPR), companies engaging with kids online require parental consent for the processing of children’s data. These documents cover vital information on how to ensure compliance with GDPR when engaging with children online.

    Read more about "Digital Advertising to children under GDPR"
  11.    Benchmark on payment terms regulations for marketing products and services
    Advertising & policyAgency managementMarketing procurementMarketing procurement

    Benchmark on payment terms regulations for marketing products and services

     WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on payment terms regulations for marketing products and services"
  12.    PAG Meeting Overview (September 2018, Brussels)
    Advertising & policyDigital policyInclusive marketing

    PAG Meeting Overview (September 2018, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 25 September 2018 in Brussels.

    Read more about "PAG Meeting Overview (September 2018, Brussels)"