General Motors - Discounts for wellbeing

General Motors - Discounts for wellbeing

1 minute read

GM keeps its customers safe through uncertain times

Article details

  • Author:WFA

    WFA

Case studies
16 March 2020

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GM is launching a sweeping program aimed at keeping Chevrolet, Buick, GMC and Cadillac owners safe and connected while also helping to offset the economic impact of the coronavirus. The automaker is offering 0 percent interest, 84-month loans and deferred payments of up to 120 days to customers in top credit tiers, GM spokesman Jim Cain said. Ford and Hyundai have announced similar programs aimed at helping buyers during a period of economic uncertainty. GM is giving all current owners of its vehicles free OnStar crisis-assist services, which can help them locate medical services or meet other needs. GM also is giving customers 3GB of data to help them stay connected in their vehicles.

Brand owner(s): General Motors

Market: USA

Source: AdAge

Article details

  • Author:WFA

    WFA

Case studies
16 March 2020