Mucinex campaign washes customers' hands of fake news
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Reckitt Benckiser brand Mucinex has launched a campaign titled "Spread Facts, not Fear", featuring a number of images illustrating best practices for staying safe during the COVID-19 epidemic. In addition, every ad directs viewers to covid-19facts.com – a website with up-to-date information compiled from the WHO, Johns Hopkins and other international experts.
Brand: Mucinex (RB)
Source: The Drum