Guide to Programmatic Media (2014)

Guide to Programmatic Media (2014)

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An introduction and guide to the programmatic media landscape, with focus on the suppliers and the different models of trading desks available to advertisers.

Article details

  • Author:WFA

    WFA

Guides & templates
3 July 2014

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Tags: Agency managementMediaAgencies & PartnersData & InsightData & analyticsProgrammaticGuides & templates

Article details

  • Author:WFA

    WFA

Guides & templates
3 July 2014

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