WFA Better Marketing Pod Ep 5: On digital transformation with L'Oréal’s Lubomira Rochet

WFA Better Marketing Pod Ep 5: On digital transformation with L'Oréal’s Lubomira Rochet

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WFA Podcast host, David Wheldon, speaks with Lubomira Rochet, L'Oréal's Chief Digital Officer

Article details

  • Author:WFA

    WFA

Expert opinionVideo
23 February 2021

In the fifth episode of the Better Marketing Pod, WFA VP David Wheldon speaks with Lubomira Rochet, L'Oréal's Chief Digital Officer, about digital transformation, how her diverse background feeds into her leadership role, the rise of e-commerce and TikTok, and service-based marketing in a ‘cookie-less world’.

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Associated topics

Tags: Advertising & policyMarketing technologyInclusive marketingExpert opinionVideoDigital media transformationMarketing capabilitiesDigital media transformationMarketing capabilitiesMarketing technology

Article details

  • Author:WFA

    WFA

Expert opinionVideo
23 February 2021

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