Benchmark: Digital Advertising Testing Protocols & Partners

Benchmark: Digital Advertising Testing Protocols & Partners

Data & Insight
1 minute read

A member of the WFA Insight Forum is looking to establish protocols for digital advertising testing, from identifying insights to developing/selecting winning content all the way to measuring the impact of the digital campaign. 

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
1 April 2022

This content is exclusively available to WFA members. Not sure if your company is a member? Click here. Interested in membership? We'd love to discuss.

Article details

  • Author:WFA

    WFA

Benchmarks & surveys
1 April 2022

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