WFA feedback to the EU Commission on ‘greenwashing’ ban proposal

1 minute read

WFA’s feedback to the European Commission on the Proposal for a Directive on Empowering Consumers for the Green Transition, a proposed law aimed at tackling ‘greenwashing’ marketing practices, currently under discussion in Brussels.

Article details

Briefings & position papers

14 June 2022

Share this post

This content is exclusively available to WFA members. Not sure if your company is a member? Click here. Interested in membership? We'd love to discuss.

Associated topics

Tags: Green claims Briefings & position papers

Article details

Briefings & position papers

14 June 2022

Contact us

For more information or questions, please contact Alexandre Boyer at a.boyer@wfanet.org

Get analysis, insight & opinions from the world's top marketers.

Download our latest research Marketer of the Future:

Download

Listen to our latest podcast:

WFA Forum Connect

Mumbai

3 February 2026

Outlook 2025

WFA's media price inflation forecast tool

Download

WFA Forums and Communities bring peers together to address their priority issues and most pressing business challenges. These groups are client only, so no agencies, media or suppliers. They are conducted under Chatham House Rules and always under strict compliance with competition rules.

WFA initiatives are designed to drive positive change for the benefit of brand advertisers, people and society at large.

WFA events bring members together to exchange insight and engage with their peers on their priority issues.

WFA develops bespoke marketing and policy tools to help members benchmark performance, view forecasts and monitor policy and marketing trends.