Overview of the CMO Forum held during Cannes Lions in June 2023
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WFA's CMO Forum provides peers the chance to come together to tackle common marketing challenges and further our industry's agenda, in a 'warts-and-all' format under the Chatham House Rule.
On this occasion, 32 of WFA's marketing leaders came together during Cannes Lions in June 2023 to share on their work relating to creativity in action:
- sustainability & circular marketing
- marketers as organisational orchestrators
- DEI in the global marketing industry
WFA members can download the full meeting overview with key take outs below: