Highlights from Global Marketer Week 2024

Global Marketer Week proved once again to be jam packed with incredible speakers and insightful presentations as well as valuable networking and connections with fellow client-side marketers from all over the world. Having everyone together to discuss innovation, technology, sustainability and creativity brought forth the message that we, as marketers, truly have a shared global agenda that puts us together and motivates us to build better brands. From AI to Audiences, Brenna Brandes, Junior Marketing Services Manager at WFA, picks out her highlights from the week-long event here.