Consultancies for global marketing organisation transformation

In this report, members of WFA’s CMO Forum were asked to respond to specific questions related to working with consultancies for global organisation design and capability building.

Questions addressed:

• How to get the most frtom working with partners of this type on global org design and capability building
• The pitfalls/watchouts when working with consultancies on these types of projects
• Recommended consultancies

11 CMOs took part. 

To read the full results WFA members can download the report below.