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  1.    Data Safety Benchmarking & Analysis
    Digital policyMarketing lawData collection & privacy

    Data Safety Benchmarking & Analysis

    Practical guidance for brands looking to minimise risk and manage data safety on their digital platforms, based on an analysis and…

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  2.    Webinar: Data safety and risk, benchmarking approaches across the industry
    Digital policyData collection & privacy

    Webinar: Data safety and risk, benchmarking approaches across the industry

    An analysis and benchmarking of data safety and risk across the industry

    Read more about "Webinar: Data safety and risk, benchmarking approaches across the industry"
  3.    WFA Q&A session with Google on advertiser identity verification
    Digital policyData collection & privacy

    WFA Q&A session with Google on advertiser identity verification

    Overview of WFA’s Q&A sessions with Google on its announcement to require advertisers to verify their identities for ads…

    Read more about "WFA Q&A session with Google on advertiser identity verification"
  4.    WFA position on data and privacy
    Digital policySelf-regulation

    WFA position on data and privacy

    This position paper outlines WFA's vision regarding data and privacy.

    Read more about "WFA position on data and privacy"
  5.    Webinar: Making the most of Dynamic Creative Optimisation (DCO)
    ProgrammaticMarketing procurementMarketing technologyData-driven marketingMarketing technology

    Webinar: Making the most of Dynamic Creative Optimisation (DCO)

    This webinar covers how to create a unified operating model that brings creative and media closer.

    Read more about "Webinar: Making the most of Dynamic Creative Optimisation (DCO)"
  6.    Webinar: Social Commerce in China
    Brand safetyChannelsBrand safetyInfluencers

    Webinar: Social Commerce in China

    With ecommerce firmly established as an integral part of China's highly competitive retail scene, businesses are now looking to…

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  7.    Webinar: The future of cookies and digital advertising
    Digital policyMarketing lawData collection & privacy

    Webinar: The future of cookies and digital advertising

    This webinar covers what emerging privacy regulation and increasing browser restrictions mean for the future of cookies and what…

    Read more about "Webinar: The future of cookies and digital advertising"
  8.    PAG Meeting Overview (February 2020, Brussels)
    Digital policyFood marketingMarketing lawData collection & privacy

    PAG Meeting Overview (February 2020, Brussels)

    Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 18th February 2020 in…

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  9.    DGX meeting overview (February 2020)
    Digital policyData collection & privacy

    DGX meeting overview (February 2020)

    Overview of the Digital Governance Exchange (DGX) meeting held on 12 February, 2020 in London.

    Read more about "DGX meeting overview (February 2020)"
  10.    Webinar: In-housing Programmatic Media Success
    ProgrammaticMarketing operationsOrganisation & structure

    Webinar: In-housing Programmatic Media Success

    This webinar covers how to make the decision on what model of in-housing is best for your business. In addition, it covers how the…

    Read more about "Webinar: In-housing Programmatic Media Success"
  11.    DGX Benchmark: CCPA and online behavioural advertising
    Digital policyData collection & privacy

    DGX Benchmark: CCPA and online behavioural advertising

    This WFA member benchmark covers how members are reacting to the California Consumer Privacy Act (CCPA) and its impact on online…

    Read more about "DGX Benchmark: CCPA and online behavioural advertising"
  12.    DGX meeting overview (November 2019)
    Brand safetyDigital policyBrand safetySelf-regulationData collection & privacy

    DGX meeting overview (November 2019)

    Overview of the Digital Governance Exchange (DGX) meeting held on 14 November, 2019 in London.

    Read more about "DGX meeting overview (November 2019)"