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Media Forum Overview - Global Marketer Week Istanbul 2023
Meeting overview and agenda from WFA’s Global Marketer Week Media Forum on the 26th of April 2023.
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Diversity & Inclusion
Global DEI Census extended until 30 April
Marketing professionals can share their workplace experiences until 30 April
Read more about "Global DEI Census extended until 30 April"
Diversity & InclusionGlobal marketing industry launches 2023 DEI Census
Marketing professionals to share their workplace experiences by filling in anonymous,…
Diversity & InclusionAll you need to know about the Global DEI Census 2023
The Global DEI Census 2023 – which will investigate the state of diversity, equity and inclusion in the marketing industry…
Diversity & InclusionMaking the numbers count
Talent is the lifeblood of marketing. Brands need to meet their needs for a better lived experience if they want to attract and…
Diversity & InclusionWFA names new Global Diversity Ambassadors
Marketers from Reckitt, Estée Lauder and The Walt Disney Company join founding Ambassador Jerry Daykin to help steer…
Diversity & InclusionConsumer insightData & analyticsConsumer Insights needs an inclusive approach too
Consumers come in all shapes and sizes, so brands need to ensure they are getting insights from everyone. Corrine Moy, Council…
Diversity & InclusionGlobal marketing industry rallies behind second Global DEI Census in March 2023
The results will provide a check on progress in people’s perceptions of diversity,…
Diversity & InclusionInclusive marketing is just better marketing
Inclusive marketing isn’t just a sideline or a charity project, it’s just better marketing, says Jerry Daykin,…
Diversity & InclusionInclusive Marketing - Why representation matters to your customers and your brand
A WFA session around how to embed true representation across the entire marketing process
Diversity & InclusionSpotlight: Consumer insights through a diversity and inclusion lens
Ensuring that a brand’s marketing communications is representative and inclusive of diverse audiences is an essential…
Case study | Motor Neurone Disease New Zealand: David’s Unusables
Non-profit hijacks online auction platform to educate about the effects of Motor Neurone Disease.
This article was…