Posts about Latin America

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  1.    RAC Programme Meeting Overview (September 2020)
    Digital policyFood marketingMarketing to childrenGender & diversityMarketing law

    RAC Programme Meeting Overview (September 2020)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held remotely on 23 September 2020.

    Read more about "RAC Programme Meeting Overview (September 2020)"
  2.    DGX meeting overview (September 2020)
    Digital policyData collection & privacy

    DGX meeting overview (September 2020)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 September, 2020.

    Read more about "DGX meeting overview (September 2020)"
  3.    ABA Manual for compliance with Brazil’s Data Protection Law
    Digital policyMarketing to childrenMarketing law

    ABA Manual for compliance with Brazil’s Data Protection Law

    Brazilian advertiser association ABA produces manual for compliance with the LGPD

    Read more about "ABA Manual for compliance with Brazil’s Data Protection Law"
  4.    LATAM mapping: Regulatory efforts to restrict food marketing in Latin America
    Food marketingSelf-regulationMarketing to childrenMarketing law

    LATAM mapping: Regulatory efforts to restrict food marketing in Latin America

    This mapping provides an overview of the latest regulatory developments and industry commitments in Latin America.

    Read more about "LATAM mapping: Regulatory efforts to restrict food marketing in Latin America"
  5.    Global Alcohol Advertising Heatmap
    Digital policyAlcohol marketingSelf-regulationMarketing law

    Global Alcohol Advertising Heatmap

    A tool providing a snapshot of regulations on alcohol advertising globally.
    Last update: March 2020

    Read more about "Global Alcohol Advertising Heatmap"
  6.    Webinar: Regulatory pressures on food and beverage marketing around the globe
    Food marketingSelf-regulationMarketing to children

    Webinar: Regulatory pressures on food and beverage marketing around the globe

    This webinar covers regulatory trends that may fundamentally restrict food and beverage companies’ longer term ability to…

    Read more about "Webinar: Regulatory pressures on food and beverage marketing around the globe"
  7.    RAC Programme meeting overview (November 2019)
    Digital policyMarketing to childrenGender & diversityData collection & privacy

    RAC Programme meeting overview (November 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on November 27, 2019 in Brussels

    Read more about "RAC Programme meeting overview (November 2019)"
  8.    Survey into global media pitching and use of consultants
    Agency review & pitchingMarketing procurement

    Survey into global media pitching and use of consultants

    This survey looks at what is being reviewed in recent pitches, the geographic areas they encompass, the frequency of pitching, plus…

    Read more about "Survey into global media pitching and use of consultants"
  9.    Benchmark on Recommended search agencies in LATAM
    Agency managementIntegrated marketing

    Benchmark on Recommended search agencies in LATAM

    WFA benchmark conducted for a member looking for recommendations on search agencies in LATAM.

    Read more about "Benchmark on Recommended search agencies in LATAM"
  10.    Marketing in LATAM survey results
    Organisation & structure

    Marketing in LATAM survey results

    This document was designed as a means to benchmark thoughts and actions in relation to marketing in LATAM. 

    Read more about "Marketing in LATAM survey results"
  11.    Benchmark on recommended global content agencies
    Agency evaluation & performanceAgency review & pitchingIntegrated marketing

    Benchmark on recommended global content agencies

    WFA Benchmark on global content agencies, conducted for a member looking for recommended agencies with global capabilities and…

    Read more about "Benchmark on recommended global content agencies"
  12.    Benchmark on Recommended Experiential Agencies in Mexico
    Agency managementAgency review & pitchingIntegrated marketingMarketing procurement

    Benchmark on Recommended Experiential Agencies in Mexico

    Benchmark on Recommended Experiential Agencies in Mexico.

    Read more about "Benchmark on Recommended Experiential Agencies in Mexico"