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Agency managementMedia & analyticsBenchmark on recommended Digital Analytics Agencies
Read more about "Benchmark on recommended Digital Analytics Agencies"WFA member benchmark. For additional details, please log in.
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Advertising & policyInclusive marketingThe Unstereotype Alliance holds inaugural meeting
Read more about "The Unstereotype Alliance holds inaugural meeting"The Unstereotype Alliance, co-convened by UN Women and Unilever, met on 22 June for its inaugural meeting during the 2017 Cannes Lions International Festival of Creativity.
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Marketing strategyMarketing strategyWebinar: Turning uncertainty to advantage
Read more about "Webinar: Turning uncertainty to advantage"Webinar in partnership with Flamingo & DDB on how brands can win against a backdrop of major political and social change
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Advertising & policyInclusive marketingLaunch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising
Read more about "Launch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising"On 20 June, UN Women in partnership with Unilever and industry leaders including WPP, IPG, facebook, Google, Mars, Microsoft, J&J and WFA, announced the launch of the Unstereotype Alliance – a new global Alliance set to banish stereotypical portrayals of gender in advertising and all brand led content.
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Agency managementCross-media measurementMedia & analyticsMarketing procurementMarketing procurement
Benchmark on Suppliers of research-based copy-testing of digital ads
Read more about "Benchmark on Suppliers of research-based copy-testing of digital ads"WFA member benchmark. For additional details, please log in.
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Marketing procurementMarketing capabilitiesMarketing procurement
Recommended law firms with media contract drafting experience
Read more about "Recommended law firms with media contract drafting experience"WFA member benchmark. For additional details, please log in.
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WFA elevates Deutsche Telekom’s Louw to Media Forum leadership role
Read more about "WFA elevates Deutsche Telekom’s Louw to Media Forum leadership role"Deutsche Telekom’s Gerhard Louw has been named as the new co-chair of the WFA Media Forum.
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Marketing procurementMarketing procurementSourcing Forum Meeting Overview Amsterdam June 2017
Read more about "Sourcing Forum Meeting Overview Amsterdam June 2017"Meeting headlines: 1.To boldly source where you (may not) have not sourced before 2.Sourcing evolution and transformation 3.Effective agency evaluation: calls for pragmatism
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Trends & forecastsAgency managementBrand reputationInfluencer marketingMarketing strategyMarketing structureCMO ForumMarketing strategy
Survey on Social Media & Social Content Management 2017
Read more about "Survey on Social Media & Social Content Management 2017"WFA member survey. For additional details, please log in.
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Advertising & policyMedia & analyticsPrivacy & tech
Survey results: Paying for 3rd party verification
Read more about "Survey results: Paying for 3rd party verification"WFA member survey. For additional details, please log in.
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Global Marketer WeekChange media management
Read more about "Change media management"Digitisation has ushered in a new dawn for media management. Layers of technology, a rapidly evolving ecosystem, transparency concerns, criminality, brand safety threats…all are major issues facing global media leaders today.
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WFA recruits Julia Kraft as marketing services manager
Read more about "WFA recruits Julia Kraft as marketing services manager"Julia’s main role at WFA will be to lead the IMC Forum and help manage the CMO Forum and Global Marketer Week, setting the agenda for discussion and approach to core global marketing issues.
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Advertising & policyCross-media measurementMedia & analytics
Survey on Media Governance and Guardianship
Read more about "Survey on Media Governance and Guardianship"WFA member survey. For additional details, please log in.
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Ad techMedia & analytics
Survey on Online Advertising Effectiveness
Read more about "Survey on Online Advertising Effectiveness"WFA member survey. For additional details, please log in.
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Global Marketer WeekPresident's AwardsWinners of the WFA President’s Awards 2017
Read more about "Winners of the WFA President’s Awards 2017"WFA holds President’s Awards at Global Marketer Week in Toronto
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Global Marketer Week
Highlights from the National Associations Council in Toronto
Read more about "Highlights from the National Associations Council in Toronto"WFA holds annual National Associations Council on the last day of Global Marketer Week 2017
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Global Marketer WeekCanadians celebrate 100th anniversary
Read more about "Canadians celebrate 100th anniversary"29 March marks the 100th anniversary of the Association of Canadian Advertisers
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Chilean association welcomes new president
Read more about "Chilean association welcomes new president"Fernando Mora is the new president of ANDA Chile
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Swiss advertisers address the “always on” consumer
Read more about "Swiss advertisers address the “always on” consumer"Association of Swiss Advertisers gathered 350 industry leaders in Zurich for annual conference
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Finnish association appoints new board
Read more about "Finnish association appoints new board"Association of Finish Advertisers re-elects Tommi Rytkönen as Chairman
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Pakistan explores potential of Big Data and AI
Read more about "Pakistan explores potential of Big Data and AI"Pakistan Advertisers Society holds flagship conference ‘Dig-it’
