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Advertising & policyData collection in the crosshairs as kids’ screen time soars
Read more about "Data collection in the crosshairs as kids’ screen time soars"With children's screen time on the rise during the lockdown, concerns around their exposure to marketing and data collection practices online are on the rise, explains WFA Senior Policy Manager, Rebecka Allén.
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Advertising & policyDigital policyWebinar: The EU Pledge - a practical guide for marketers
Read more about "Webinar: The EU Pledge - a practical guide for marketers"The EU Pledge is a voluntary initiative by leading food and beverage companies to change the way they advertise to children.
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Advertising & policyRevised AVMSD: Extension of product placement rules to UGC
Read more about "Revised AVMSD: Extension of product placement rules to UGC"WFA discussion paper on the revised Audiovisual Media Services Directive
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Advertising & policyDigital policyInclusive marketingRAC Programme Meeting Overview (February 2020)
Read more about "RAC Programme Meeting Overview (February 2020)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on 19 February in Brussels.
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Advertising & policyWFA responds to WHO-UNICEF-Lancet Commission report 'A future for the World's Children?'
Read more about "WFA responds to WHO-UNICEF-Lancet Commission report 'A future for the World's Children?'"The report was informed by a Commission of child and adolescent health experts from around the world
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Advertising & policyDigital policyWFA Priorities for the AVMSD Transposition
Read more about "WFA Priorities for the AVMSD Transposition"This document lays out key WFA priorities for the AVMSD Transposition.
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Advertising & policyTrends & forecastsWebinar: Regulatory pressures on food and beverage marketing around the globe
Read more about "Webinar: Regulatory pressures on food and beverage marketing around the globe"This webinar covers regulatory trends that may fundamentally restrict food and beverage companies’ longer term ability to connect with consumers in key markets around the globe.
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Advertising & policyDigital policyInclusive marketingRAC Programme meeting overview (November 2019)
Read more about "RAC Programme meeting overview (November 2019)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on November 27, 2019 in Brussels
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Advertising & policyDigital policyGDPRWebinar: Proliferation of kids privacy regulations
Read more about "Webinar: Proliferation of kids privacy regulations"Hear from Max Bleyleben, Managing Director & Chief Privacy Officer at SuperAwesome, on how the latest regulatory trends are transforming online marketing to children and younger audiences.
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Advertising & policyDigital policyGDPRRAC Programme meeting overview (September 2019)
Read more about "RAC Programme meeting overview (September 2019)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on September 18th, 2019 in Brussels
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Advertising & policyYouTube struggles with thorny issue of kids’ data
Read more about "YouTube struggles with thorny issue of kids’ data"Social media companies have been slow to grasp the thorny issue of kids using their platforms. YouTube’s latest announcement of new measures suggests a much-needed change in approach, and will hopefully result in concrete actions with other platforms following suit, says Rebecka Allén
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Advertising & policyDigital policyRAC Programme meeting overview (July 2019)
Read more about "RAC Programme meeting overview (July 2019)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on July 10th, 2019 in Washington D.C.
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Advertising & policyDigital policyPrivacy & tech
DGX meeting overview (June 2019)
Read more about "DGX meeting overview (June 2019)"Overview of the Digital Governance Exchange (DGX) meeting held on June 13th, 2019 in Singapore
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Advertising & policyDigital policyRAC Programme meeting overview (May 2019)
Read more about "RAC Programme meeting overview (May 2019)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on May 8th, 2019 in Brussels
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Advertising & policy
RAC Programme meeting overview (February 2019)
Read more about "RAC Programme meeting overview (February 2019)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on February 27th, 2019 in Brussels
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Advertising & policyDigital policy4 WFA policy predictions for 2019
Read more about "4 WFA policy predictions for 2019"The WFA policy team share their predictions for what the next 12 months hold for brands.
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Advertising & policy
RAC Meeting – November, 2018
Read more about "RAC Meeting – November, 2018"Presentations and meeting overview from WFA's Responsible Advertising and Children meeting on November 21, 2018.
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Advertising & policyWebinar: Pressures on food marketing around the globe
Read more about "Webinar: Pressures on food marketing around the globe"Heavy-handed attempts to restrict the marketing to children of foods high fat, salt and sugar are increasingly impacting brands’ ability to connect with older audiences. Restrictions in Chile have gone so far that some companies have exited the market. UK regulators are talking about watershed bans. Canada is developing far-reaching restrictions of their own. Regulators in countries as diverse as India, Israel, South Africa and Australia have been inspired by the Chilean restrictions… brands are under pressure the world over to come up with credible alternatives to statutory controls.
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Advertising & policyUN calls for greater cooperation with industry - but that’s not happening at a national level
Read more about "UN calls for greater cooperation with industry - but that’s not happening at a national level"If food and alcohol marketers were looking for some regulatory respite, the UN was a good place to be last month, says Will Gilroy
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Advertising & policyDigital policyData governancePrivacy & techGDPR6 tips to keep in mind when marketing to children online
Read more about "6 tips to keep in mind when marketing to children online"This one-pager provides a checklist of things to keep in mind when marketing to kids online, in line with the letter and the spirit of the GDPR.
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Advertising & policyDigital policyAd techData governancePrivacy & techGDPRDigital Advertising to children under GDPR
Read more about "Digital Advertising to children under GDPR"Under the EU General Data Protection Regulation (GDPR), companies engaging with kids online require parental consent for the processing of children’s data. These documents cover vital information on how to ensure compliance with GDPR when engaging with children online.
