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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1. ANA unveils guidelines for working with diverse suppliers
    NewsGuides & templates
    Advertising & policyInclusive marketing

    ANA unveils guidelines for working with diverse suppliers

    New guidelines aims to help marketers improve their ways of working with diverse media suppliers and strengthen their DEI strategy

    Read more about "ANA unveils guidelines for working with diverse suppliers"
  2. Call for nominations: The Drum Future 50, in partnership with WFA
    News

    Call for nominations: The Drum Future 50, in partnership with WFA

    Future 50 recognises the world’s best new marketing talent under the age of 30 or have only worked in marketing for less than 18 months

    Read more about "Call for nominations: The Drum Future 50, in partnership with WFA"
  3. Unstereotype Alliance launches Argentina chapter
    News
    Advertising & policyInclusive marketing

    Unstereotype Alliance launches Argentina chapter

    Signatories include Avon, Diageo, Mastercard, SAP and Unilever, with the Argentine Chamber of Advertisers (CAA) and Women in Advertising (MEP) as allies

    Read more about "Unstereotype Alliance launches Argentina chapter"
  4. Malaysian association elects new president
    News

    Malaysian association elects new president

    Claudian Navin Stanislaus is the new president of MAA

    Read more about "Malaysian association elects new president"
  5. Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine
    News

    Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine

    TULI's toolkit aims to provide companies and grocers with graphics that are more consistent and visually recognisable to consumers looking to help Ukraine

    Read more about "Estonian association creates toolkit to help companies communicate about Ukrainian products and products sold in support of Ukraine"
  6. National industry associations from 29 countries gather in Athens
    NewsEvent reports
    Advertising & policyCross-media measurementGlobal Marketer WeekSustainability

    National industry associations from 29 countries gather in Athens

    WFA National Associations Council members discuss the leadership role of national associations in fostering a more sustainable advertising industry, including on climate action, online safety and media measurement.

    Read more about "National industry associations from 29 countries gather in Athens"
  7. WFA Global Marketer Week heads to Istanbul for 2023
    News
    Global Marketer Week

    WFA Global Marketer Week heads to Istanbul for 2023

    Event to take place from April 25 to 28

    Read more about "WFA Global Marketer Week heads to Istanbul for 2023"
  8. WFA President’s Awards recognise exceptional industry initiatives around the world
    Press releases
    Global Marketer WeekPresident's Awards

    WFA President’s Awards recognise exceptional industry initiatives around the world

    Industry Associations from Belgium, Colombia, Kenya, Sweden and the UK recognised for outstanding marketing leadership as Brazil receives special award.

    Read more about "WFA President’s Awards recognise exceptional industry initiatives around the world"
  9. WFA unveils new global leadership ahead of Global Marketer Week
    News

    WFA unveils new global leadership ahead of Global Marketer Week

    CMOs from Dole and Nestlé and President of Nigerian Association bolster leadership team as new regional Vice-Presidents

    New appointments include senior marketing and policy executives from Bank of Africa, Danone, Ferrero, Grab, L’Oréal and Mars

    Read more about "WFA unveils new global leadership ahead of Global Marketer Week"

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