All news and press releases
RSS Feed
-
The Philippines celebrates courage and optimism in brand marketing
Read more about "The Philippines celebrates courage and optimism in brand marketing"McDonald’s Philippines wins Grand PANAta Award for transforming their party areas into ‘McClassrooms’ for teachers during the pandemic
-
Brand purposeBrand reputationSustainabilityMarketing operationsMondelēz and Sanofi join Planet Pledge
Read more about "Mondelēz and Sanofi join Planet Pledge"Two more major global brand owners have signed up to WFA’s Planet Pledge, a worldwide commitment to making marketing a force for positive change both internally and among consumers.
-
Pakistan association welcomes first female chair
Read more about "Pakistan association welcomes first female chair"Zeelaf Munir is the new chairperson of PAS
-
Advertising & policyInclusive marketingWFA publishes final DEI Census results
Read more about "WFA publishes final DEI Census results"Just under six out of 10 people in the global marketing business think that best opportunities go to the most deserving employees. That’s one of the startling findings in the full analysis of WFA’s Global DEI Census.
-
Advertising & policyInclusive marketingFirst-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability for APAC markets
Read more about "First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability for APAC markets"APAC countries surveyed broadly follow global trends with age and family status reported as most common forms of discrimination
Women and ethnic minorities in the marketing industry report poorer lived experiences than men and ethnic majorities
APAC markets perform marginally better against the global average for discrimination reported on basis of age and family status but slightly worse when it comes to negative behaviours, particularly reported by female respondents.
-
Global Marketer of the YearWFA names super seven as shortlist for Global Marketer of the Year 2021
Read more about "WFA names super seven as shortlist for Global Marketer of the Year 2021"The voting to choose the new Global Marketer of the Year is open until December 31. The winner will be announced in January 2022 in partnership with The Drum.
-
Advertising & policyEY, Mars and Nomad Foods join WFA’s Planet Pledge
Read more about "EY, Mars and Nomad Foods join WFA’s Planet Pledge"National advertiser associations in Belgium and New Zealand add to the number of countries promoting the scheme to local brands
-
GamingMajority of major multinationals now investing in gaming in APAC, WFA research
Read more about "Majority of major multinationals now investing in gaming in APAC, WFA research"Senior marketers now have more knowledge and greater interest
Expected investment has risen nearly three-fold in the last two years
-
Advertising & policyDigital policyWFA response to MEP’s call for ban on targeted advertising
Read more about "WFA response to MEP’s call for ban on targeted advertising"
