News

News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1.    WFA names super seven as shortlist for Global Marketer of the Year 2021
    Global Marketer of the Year

    WFA names super seven as shortlist for Global Marketer of the Year 2021

    The voting to choose the new Global Marketer of the Year is open until December 31. The winner will be announced in January 2022 in partnership with The Drum. 

    Read more about "WFA names super seven as shortlist for Global Marketer of the Year 2021"
  2.    EY, Mars and Nomad Foods join WFA’s Planet Pledge
    Advertising & policy

    EY, Mars and Nomad Foods join WFA’s Planet Pledge

    National advertiser associations in Belgium and New Zealand add to the number of countries promoting the scheme to local brands

    Read more about "EY, Mars and Nomad Foods join WFA’s Planet Pledge"
  3.    Majority of major multinationals now investing in gaming in APAC, WFA research
    Gaming

    Majority of major multinationals now investing in gaming in APAC, WFA research

    Senior marketers now have more knowledge and greater interest

    Expected investment has risen nearly three-fold in the last two years

    Read more about "Majority of major multinationals now investing in gaming in APAC, WFA research"
  4.    WFA response to MEP’s call for ban on targeted advertising
    Advertising & policyDigital policy

    WFA response to MEP’s call for ban on targeted advertising

     

    Read more about "WFA response to MEP’s call for ban on targeted advertising"
  5. Advertising & policyInclusive marketing

    First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability

    Most common forms of discrimination globally were reported on the basis of age and family status

    Women and ethnic minorities in the marketing industry report poorer lived experiences than men and ethnic majorities

    But marketing still outperforms many other industries globally on DEI

    Read more about "First-ever DEI Census reveals major challenges around family status, age, gender, ethnicity and disability"
  6.    WFA and ANA call on Facebook to address whistleblower allegations

    WFA and ANA call on Facebook to address whistleblower allegations

     

    Read more about "WFA and ANA call on Facebook to address whistleblower allegations"
  7. WFA adds three new team members

    Joe Mourani, Jon Baldwin Quintanilla and Giuditta Hanau Santini will work alongside WFA’s leadership to promote the organisation’s work in key policy areas, communications and boost media expertise.

    Read more about "WFA adds three new team members"
  8.    WFA welcomes 10 new corporate members

    WFA welcomes 10 new corporate members

    Ten new multinational companies have joined WFA as corporate members in the first nine months of 2021.

    Read more about "WFA welcomes 10 new corporate members"
  9.    WFA launches Latin American guide to diversity and representation through the creative process
    Advertising & policyInclusive marketing

    WFA launches Latin American guide to diversity and representation through the creative process

    New guide provides local examples of unstereotyped work combined with global insight into areas where bias can occur in the creative process

    Read more about "WFA launches Latin American guide to diversity and representation through the creative process"

Looking for knowledge and insights? Click here to access our WFA member only knowledge database. For press enquiries, please contact Will Gilroy at w.gilroy@wfanet.org.