News

News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

All news and press releases

RSS Feed
  1. WFA announces new speakers for Global Marketer Week 2021
    News
    Global Marketer Week

    WFA announces new speakers for Global Marketer Week 2021

    Dole CMO, Diageo media lead, Anti-Defamation League top exec, and renowned environmental professor join event line-up

    Read more about "WFA announces new speakers for Global Marketer Week 2021"
  2. Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala
    News

    Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala

    Swedish ad industry celebrates marketing effectiveness

    Read more about "Brilliant marketing campaigns ‘light up’ Sweden at virtual awards gala"
  3. Italian association elects Lorenzo Sassoli de Bianchi as president
    News

    Italian association elects Lorenzo Sassoli de Bianchi as president

    UPA reaffirms its commitment to greater transparency and efficiency in the ad industry

    Read more about "Italian association elects Lorenzo Sassoli de Bianchi as president"
  4. Marketing talent seeks companies with purpose, WFA research
    News
    Marketing structureMarketing capabilitiesMarketing operations

    Marketing talent seeks companies with purpose, WFA research

    Apple, Unilever and P&G are the most attractive companies to work for

    Read more about "Marketing talent seeks companies with purpose, WFA research"
  5. C-Suite support, freedom and training critical to marketing transformation, WFA research
    Press releases
    Digital media transformation

    C-Suite support, freedom and training critical to marketing transformation, WFA research

    Legacy operating models can inhibit successful change in early stages

    22% of major multinationals have a well-advanced process in place

    Marketers are looking to expand their remit through taking 'ownership' of emerging disciplines, including Customer Experience and e-Commerce

    Read more about "C-Suite support, freedom and training critical to marketing transformation, WFA research"
  6. Marc Pritchard named WFA Global Marketer of the Year 2020
    News
    Global Marketer of the Year

    Marc Pritchard named WFA Global Marketer of the Year 2020

    The award celebrates marketers who have been truly making a difference in 2020.

    Read more about "Marc Pritchard named WFA Global Marketer of the Year 2020"
  7. UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry
    News
    Advertising & policyInclusive marketing

    UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry

    ISBA, Advertising Association and IPA to launch industry-wide census on diversity in UK advertising on March 10

    Read more about "UK associations unveil ‘All In’ campaign to help build a more inclusive ad industry"
  8. Israeli marketers ‘move forward’ into 2021 with virtual marketing conference
    News

    Israeli marketers ‘move forward’ into 2021 with virtual marketing conference

    IMA conference addresses how marketing and brands can thrive post-pandemic

    Read more about "Israeli marketers ‘move forward’ into 2021 with virtual marketing conference"
  9. WFA unveils speaker line up for Global Marketer Week 2021
    News
    Global Marketer Week

    WFA unveils speaker line up for Global Marketer Week 2021

    Top marketers and business leaders from Grab, LVMH, Mars, Mastercard, P&G and Unilever to take the stage

    The focus of the event will be on better marketing as it relates to society, the planet and sustainable growth

    Read more about "WFA unveils speaker line up for Global Marketer Week 2021"

Looking for knowledge and insights? Click here to access our WFA member only knowledge database. For press enquiries, please contact Will Gilroy at w.gilroy@wfanet.org.