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Global Marketer of the YearWFA launches Global Marketer of the Year
Read more about "WFA launches Global Marketer of the Year"Partners with Campaign magazine to celebrate the role that global and regional marketers play in delivering more customer-centric brand communications
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Digital policy
70% of global marketers are not fully aware of the implications of GDPR
Read more about "70% of global marketers are not fully aware of the implications of GDPR"A new survey of global marketers highlights the need for brand organisations to work faster and harder to get to grips with the challenges of GDPR, even if they are not based in the EU
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Global Marketer Week
Arla Foods joins EU Pledge
Read more about "Arla Foods joins EU Pledge"Leading international dairy company commits to EU Pledge on responsible marketing to children
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Global Marketer WeekWFA helps drive industry-led Advertising Standards across APEC
Read more about "WFA helps drive industry-led Advertising Standards across APEC"WFA helped host the fourth APEC workshop on Advertising Standards in Vietnam
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French advertisers welcome new director general
Read more about "French advertisers welcome new director general"Jean-Luc Chétrit is the new Director General of UDA France
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Italians explore the KPIs of marketing communications
Read more about "Italians explore the KPIs of marketing communications"UPA Italy found that there was no common language or industry standard in place around communication KPIs
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Zimbabwe association turns 10
Read more about "Zimbabwe association turns 10"MAZ Zimbabwe celebrated its 10th anniversary on 5 July
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Argentina celebrates brand success on Advertiser’s Day
Read more about "Argentina celebrates brand success on Advertiser’s Day"CAA Argentina hosts annual Advertiser's Day
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Finnish association explores changes in media agencies
Read more about "Finnish association explores changes in media agencies"ML publishes manual for client and media agency collaboration
