NAC member content

National Associations Council

National Associations Council

The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.

NAC members

Contact

Chairperson

  • Henriette van Swinderen

    Henriette van Swinderen

    CEO

WFA Contact

  • Laura Baeyens

    Laura Baeyens

    Senior Communications Manager & National Associations Council Lead
    l.baeyens@wfanet.org
Events

Upcoming NAC meetings and events

  1. National Associations Council

    Stockholm Sweden

    24 Apr 2026

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  2. National Associations Council (virtual) Online meeting

    30 Jun 2026

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Updates & industry initiatives from the NAC network

  1.    Estonian association welcomes new CEO

    Estonian association welcomes new CEO

    Liis Tippel is the new CEO of TULI

    Read more about "Estonian association welcomes new CEO"
  2.    Conference in the Cloud: China advertisers discuss planning for the future

    Conference in the Cloud: China advertisers discuss planning for the future

    China advertiser association organises international CMO Summit as part of China Brand Day

    Read more about "Conference in the Cloud: China advertisers discuss planning for the future"
  3.    National industry associations from 35 countries gather remotely

    National industry associations from 35 countries gather remotely

    National Associations Council addressed challenges the marketing industry is facing in light of COVID-19

    Read more about "National industry associations from 35 countries gather remotely"
  4.    A Marketer's Approach to Diversity and Inclusion
    Advertising & policyInclusive marketing

    A Marketer's Approach to Diversity and Inclusion

    This new WFA report offers brand insights, suggestions and case studies for embracing diversity in your creative and work culture. 

    Read more about "A Marketer's Approach to Diversity and Inclusion"
  5.    U.S. ad industry encourages people to #StayHome

    U.S. ad industry encourages people to #StayHome

    ANA partners with Ad Council, leading brands and media companies to promote social distancing during COVID-19 pandemic.

    Read more about "U.S. ad industry encourages people to #StayHome"
  6.    TV broadcasters thank advertisers in France during COVID-19 lockdown

    TV broadcasters thank advertisers in France during COVID-19 lockdown

    Union des marques partners with French broadcasters and agencies to thank advertisers for supporting local media

    Read more about "TV broadcasters thank advertisers in France during COVID-19 lockdown"
  7.    WFA President’s Awards honour marketing leadership initiatives
    President's Awards

    WFA President’s Awards honour marketing leadership initiatives

    Industry Associations from Chile, France, Italy, Norway and the USA recognised for outstanding leadership as LATAM associations and New Zealand receive special awards

    Read more about "WFA President’s Awards honour marketing leadership initiatives"
  8.    In the spotlight: SWA-ASA Switzerland’s Roland Ehrler

    In the spotlight: SWA-ASA Switzerland’s Roland Ehrler

    Meet Roland Ehrler, Managing Director of the Association of Swiss Advertisers

    Read more about "In the spotlight: SWA-ASA Switzerland’s Roland Ehrler"
  9.    Swedish marketing insights? There’s an app for that

    Swedish marketing insights? There’s an app for that

    Swedish Advertisers release an app to provide members with instant access to industry insights, inspiration and knowledge

    Read more about "Swedish marketing insights? There’s an app for that"
  10.    “Advertising needs an MOT”, says ISBA
    Marketing effectiveness

    “Advertising needs an MOT”, says ISBA

    UK marketers discuss challenges ahead and the need for joint initiatives

    Read more about "“Advertising needs an MOT”, says ISBA"
  11.    The US celebrates data-driven marketing that ECHO across the globe

    The US celebrates data-driven marketing that ECHO across the globe

    ANA’s annual award show sees Argentine health NGO receive top honours

    Read more about "The US celebrates data-driven marketing that ECHO across the globe"
  12.    Putting in the effort gives a great Effekt in Norway
    Marketing effectiveness

    Putting in the effort gives a great Effekt in Norway

    ANFO recognises brilliant examples of marketing effectiveness

    Read more about "Putting in the effort gives a great Effekt in Norway"
  13.    Brazil elects new board

    Brazil elects new board

    ABA’s National Board, Superior Council, Rio Chapter and Committee Chairs shuffled

    Read more about "Brazil elects new board"
  14.    Turkey welcomes new executive committee

    Turkey welcomes new executive committee

    Colgate-Palmolive’s Ahmet Pura re-elected as RVD chairman

    Read more about "Turkey welcomes new executive committee"
  15.    Estonian Marketing Association joins WFA

    Estonian Marketing Association joins WFA

    TULI Estonia among WFA’s global network of national industry associations in 60 countries

    Read more about "Estonian Marketing Association joins WFA"