NAC member content

National Associations Council

National Associations Council

The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.

NAC members

Contact

Chairperson

  • Henriette Van Swinderen

    Henriette Van Swinderen

    CEO

WFA Contact

Events

Upcoming NAC meetings and events

  1. National Associations Council (virtual) Online meeting

    30 Jun 2026

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  2. National Associations Council Hybrid

    Warsaw Poland

    22 Oct 2026

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Updates & industry initiatives from the NAC network

  1.    The Netherlands publishes influencer marketing guide and checklist
    Influencer marketing

    The Netherlands publishes influencer marketing guide and checklist

    New white paper produced by bvA’s taskforce on influencer marketing

    Read more about "The Netherlands publishes influencer marketing guide and checklist"
  2.    Better marketing takes centre stage in Finland
    Creativity

    Better marketing takes centre stage in Finland

    MRKTNG Day 2019 conference puts focus on how marketing can be a force for good

    Read more about "Better marketing takes centre stage in Finland"
  3.    Advertising Council in Turkey launched

    Advertising Council in Turkey launched

    Council holds first meeting in Ankara

    Read more about "Advertising Council in Turkey launched"
  4.    In the spotlight: MAZ Zimbabwe’s Gillian Rusike

    In the spotlight: MAZ Zimbabwe’s Gillian Rusike

    Meet Gillian Rusike, Founder & Executive Secretary of the Marketers Association of Zimbabwe (MAZ)

    Read more about "In the spotlight: MAZ Zimbabwe’s Gillian Rusike"
  5.    Cannes 2019 Wrap
    Trends & forecastsBrand purposeBrand reputationMarketing strategyCannes LionsMarketing strategy

    Cannes 2019 Wrap

    In Cannes this year, WFA with the help of The Economist Group, talked to a number of marketing leaders about their priorities and challenges and how they are facing up to them. Here are the distilled insights from these filmed conversations.

    Read more about "Cannes 2019 Wrap"
  6.    In the spotlight: UBA Belgium’s Chris Van Roey

    In the spotlight: UBA Belgium’s Chris Van Roey

    Meet Chris Van Roey, President of the Belgian Advertiser Association (UBA)

    Read more about "In the spotlight: UBA Belgium’s Chris Van Roey"
  7.    Spanish launch guide to improve online user experience

    Spanish launch guide to improve online user experience

    New guide offers practical advice to improve perception of digital advertising

    Read more about "Spanish launch guide to improve online user experience"
  8.    Finnish association changes its name

    Finnish association changes its name

    Mainostajien Liitto renames itself to Marketing Finland

    Read more about "Finnish association changes its name"
  9.    Slovak brands association merges with industry coalition on packaging and environment

    Slovak brands association merges with industry coalition on packaging and environment

    SZZV assumes leadership of merged associations

    Read more about "Slovak brands association merges with industry coalition on packaging and environment"
  10.    Nigerians address business growth in a volatile economy

    Nigerians address business growth in a volatile economy

    ADVAN gathers local CMOs to tackle industry challenges

    Read more about "Nigerians address business growth in a volatile economy"
  11.    Filipinos celebrate brands that “get personal”

    Filipinos celebrate brands that “get personal”

    Levi’s Philippines win Grand PANAta Award

    Read more about "Filipinos celebrate brands that “get personal”"
  12.    WFA announces plans to launch the Polish Advertisers Association
    Advertising & policy

    WFA announces plans to launch the Polish Advertisers Association

    Polish Advertisers Association aims to launch by end of 2020

    Read more about "WFA announces plans to launch the Polish Advertisers Association"
  13.    Webinar: Estándares Publicitarios no Intrusivos
    Advertising & policyDigital policy

    Webinar: Estándares Publicitarios no Intrusivos

    Este webinario tiene como objetivo informar a los profesionales de marketing sobre el estado actual de los Estándares de Publicidad No Intrusiva, por qué son importantes, qué necesitan saber para seguir avanzando a medida que los estándares se globalizan y futuros desarrollos

    Read more about "Webinar: Estándares Publicitarios no Intrusivos"
  14.    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams
    Advertising & policyDigital policy

    Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams

    Digital marketing experts Tim Hussain, Managing Principal, Marketing Tech and Dietmar Kruse, Managing Principal Global Media Performance, Ebiquity will take us through some of the key elements of online advertising and answer some of the biggest questions which tend to emerge during policy discussions on the topic.

    Read more about "Webinar: Bridging the Gap - Digital Marketing Essentials for Policy Teams"
  15.    In the spotlight: CAA Argentina’s Philip Perez
    Marketing strategyMarketing strategy

    In the spotlight: CAA Argentina’s Philip Perez

    Meet Philip Perez, President of CAA

    Read more about "In the spotlight: CAA Argentina’s Philip Perez"
  16.    Italians unveil big data management initiative for marketers

    Italians unveil big data management initiative for marketers

    UPA’s “NESSIE” aims to help brands take back control of their data-driven marketing

    Read more about "Italians unveil big data management initiative for marketers"
  17.    Unstereotype Alliance announces local chapters in South Africa and Turkey
    Advertising & policyInclusive marketing

    Unstereotype Alliance announces local chapters in South Africa and Turkey

    Alliance members gather at Cannes Lions 2019

    Read more about "Unstereotype Alliance announces local chapters in South Africa and Turkey"
  18.    Irish address data ethics in advertising

    Irish address data ethics in advertising

    Data ethics of growing importance for global advertisers

    Read more about "Irish address data ethics in advertising"