Over the past few months, Meta has been rolling out a variety of generative AI products and tools for brands, each designed to enhance their advertising capabilities and drive marketing effectiveness.

However, some of Meta’s generative AI tools have faced criticism due to concerns about privacy and intellectual property, particularly related to the ways in which models were developed and the data upon which they are trained.

During this session, Meta will provide insights into how these products work, share some practical applications, and clarify the efforts they are taking to address privacy and IP concerns. This will be followed by a Q&A and a discussion among participants.  

 This meeting forms part of a new series deep diving into some of the generative AI products available to brands, open exclusively for WFA members.

8.00 – 9.00 San Francisco | 11.00 - 12.00 New York | Other time zones