WFA Global Marketer Week heads to Istanbul for 2023

The next WFA Global Marketer Week will be held in Istanbul from April 25-28, 2023, in partnership with the Turkish Advertisers Association (RVD).

The showpiece event will be the Global Marketer Conference, which will bring together some of the world’s top marketers and industry thought leaders to share strategies for growth in a fast-changing world and inspire marketers towards a more a sustainable future.

The week will also include peer-to-peer forums for Chief Marketing Officers, Media, Sourcing, Insight and Policy professionals, as well as a Better Marketing session which will look at how marketing can contribute to addressing some of the most pressing challenges facing the industry, society and the planet.

“Global Marketer Week is a highlight in our annual calendar, all the more so now that we are able to meet in person again. I’m very excited to be heading to Istanbul in 2023. Its city footprint extends across both Europe and Asia and is thus the perfect venue for stimulating debates about the challenges facing local, regional and global marketers as well as the opportunities for growth that marketing can deliver,” said Stephan Loerke, WFA CEO.

“It is an honour for me and RVD to host Global Marketer Week on the 100th Anniversary of our Republic. Also, it’s WFA’s 70th anniversary, we will celebrate both anniversaries together next year. Thanks to WFA, we can closely follow developments around the world, which is the most valuable resource in the adaptation of global studies to our country. Global Marketer Week will inspire the Turkish advertising industry for thought leadership and allow to explore different insights and applications. We look forward to welcoming you all to Istanbul next year,” said Ahmet Pura, RVD Chairman.

Global Marketer Week is the annual event for client-side marketers. It was held in Athens in 2022, Lisbon in 2019, Tokyo in 2018, Toronto in 2017 and Kuala Lumpur in 2016.

To register your interest in attending the event, please email events@wfanet.org