WFA Better Marketing Pod Ep 9: On purpose, Orlando Bloom and teaching from Tasmania with Professor Mark Ritson
Industry issues
1 minute read
WFA podcast host, David Wheldon, speaks with the inimitable marketing professor and industry commentator, Mark Ritson.
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In the eighth episode of the Better Marketing Pod, David Wheldon is joined by marketing professor, brand consultant and industry commentator, Mark Ritson, to talk about the perils of purpose, the fundamentals of marketing and how brands should be more like Tom Hollander and less like Orlando Bloom.
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