Recap of the WFA Webinar ‘Navigating the Pixel Pressure'

Recap of the WFA Webinar ‘Navigating the Pixel Pressure'

1 minute read

Over recent months there has been mounting pressure on the use of tracking pixels and third party tags for behavioural advertising over privacy concerns. Enforcement action has demonstrated the growing scrutiny over how this technology collects, shares and potentially leaks personal data with third parties, and how it fuels an advertising model based on the ‘intrusive’ monitoring of individuals.

Article details

  • Author:Gabrielle Robitaille
    Policy Director, WFA
Videos & webinars
2 October 2023

This content is exclusively available to WFA members. Not sure if your company is a member? Click here. Interested in membership? We'd love to discuss.

Article details

  • Author:Gabrielle Robitaille
    Policy Director, WFA
Videos & webinars
2 October 2023

Contact us