Posts about DGX

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  1.    Data ethics is a priority for nine out of 10 CMOs but half need help making it a reality, WFA research shows
    Digital policy

    Data ethics is a priority for nine out of 10 CMOs but half need help making it a reality, WFA research shows

    The new WFA CMO Guide to Data Ethics in Practice offers CMOs practical insight on how to apply ethics to data and…

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  2.    The CMO Guide to Data Ethics in Practice
    Digital policy

    The CMO Guide to Data Ethics in Practice

    The CMO Guide to Data Ethics in Practice puts forward a global data ethics framework aimed at helping CMOs address rising regulatory…

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  3.    DGX Benchmark: Google Analytics (July 2022)
    Digital policyMarketing effectiveness

    DGX Benchmark: Google Analytics (July 2022)

    WFA’s second member benchmark on the French, Austrian and Italian decisions finding Google Analytics in breach of GDPR.

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  4.    DGX meeting overview (June 2022)
    Digital policy

    DGX meeting overview (June 2022)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 16 June 2022

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  5.    DGX meeting overview (March 2022)

    DGX meeting overview (March 2022)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 10 March 2022.

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  6.    DGX meeting with Google, 28 February 2022

    DGX meeting with Google, 28 February 2022

    In this session, Google provided their perspectives on the recent rulings which have found EU websites’ use of Google…

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  7.    DGX meeting on Google Analytics (January 2022)
    Digital policy

    DGX meeting on Google Analytics (January 2022)

    In this session on 27 January 2022, WFA members discussed the Austrian DPA and European Data Protection Supervisor decisions which…

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  8.    DGX Benchmark: Google Analytics
    Digital policy

    DGX Benchmark: Google Analytics

    WFA member benchmark on the Austrian DPA and EDPS decisions finding Google Analytics in breach of GDPR.

    Read more about "DGX Benchmark: Google Analytics"
  9.    DGX meeting overview (December 2021)
    Brand safetyDigital policyBrand safety

    DGX meeting overview (December 2021)

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 December 2021.

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  10.    Webinar: Benchmarking data safety and risk across the industry
    Digital policyData collection & privacy

    Webinar: Benchmarking data safety and risk across the industry

    An analysis and benchmarking of data safety and risk across the industry

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  11.    Data Safety in 2021: Benchmark & Analysis
    Digital policyMarketing lawData collection & privacy

    Data Safety in 2021: Benchmark & Analysis

    Practical guidance for brands looking to minimise risk and manage data safety on their digital platforms, based on an analysis and…

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  12.    It's time to regulate the digital ad market
    Digital policy

    It's time to regulate the digital ad market

    The ad industry should embrace the societal benefits that new tech rules from Brussels could deliver

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