Posts about Data governance

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  1.    DGX Benchmark on email/newsletter tracking pixels
    Digital policyData collection & privacy

    DGX Benchmark on email/newsletter tracking pixels

     WFA member benchmark. For additional details, please log in.

    Read more about "DGX Benchmark on email/newsletter tracking pixels"
  2.    Bridging the gap between marketing and policy
    Organisation & structure

    Bridging the gap between marketing and policy

    This new WFA research, with input from Edelman, highlights the demand on both marketing and policy teams for greater…

    Read more about "Bridging the gap between marketing and policy"
  3.    Data Ethics Board meeting overview (February 2019)
    Digital policyData collection & privacy

    Data Ethics Board meeting overview (February 2019)

    Overview of the Data Ethics Board meeting held on February 15th, 2019

    Read more about "Data Ethics Board meeting overview (February 2019)"
  4.    Facebook and GDPR benchmark
    Digital policyData collection & privacy

    Facebook and GDPR benchmark

    This peer research gathered perspectives from WFA members about Facebook Pixel and the EU’s General Data Protection Regulation…

    Read more about "Facebook and GDPR benchmark"
  5.    DGX Benchmark on Facebook and GDPR
    Digital policyData collection & privacy

    DGX Benchmark on Facebook and GDPR

    This benchmark gathers replies about member’s perspectives on Facebook and GDPR

    Read more about "DGX Benchmark on Facebook and GDPR"
  6.    DGX meeting materials - (December 2018)
    ProgrammaticDigital policyData collection & privacy

    DGX meeting materials - (December 2018)

    Presentations and meeting overview from WFA's Digital Governance Exchange (DGX) meeting on 6 September 2018 in London.

    Read more about "DGX meeting materials - (December 2018)"
  7.    DGX benchmark on Facebook’s classification of 1st vs 3rd party
    Digital policyData & analyticsData-driven marketing

    DGX benchmark on Facebook’s classification of 1st vs 3rd party

    WFA member benchmark. For additional details, please log in.

    Read more about "DGX benchmark on Facebook’s classification of 1st vs 3rd party"
  8.    Digital Advertising to children under GDPR
    Digital policyMarketing to childrenData collection & privacyData-driven marketing

    Digital Advertising to children under GDPR

    Under the EU General Data Protection Regulation (GDPR), companies engaging with kids online require parental consent for the…

    Read more about "Digital Advertising to children under GDPR"
  9.    6 tips to keep in mind when marketing to children online
    Digital policyMarketing to childrenData collection & privacy

    6 tips to keep in mind when marketing to children online

    This one-pager provides a checklist of things to keep in mind when marketing to kids online, in line with the letter and the spirit…

    Read more about "6 tips to keep in mind when marketing to children online"
  10.    Data Processing Agreement for Advertisers (2018)
    Digital policyData collection & privacy

    Data Processing Agreement for Advertisers (2018)

    This Data Protection Agreement (DPA) template for Advertisers has been drafted by Digital Decisions in collaboration with the World…

    Read more about "Data Processing Agreement for Advertisers (2018)"
  11.    Benchmark on corporate social media pages, cookies and data usage post - GDPR
    Digital policyData collection & privacyData-driven marketing

    Benchmark on corporate social media pages, cookies and data usage post - GDPR

    WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on corporate social media pages, cookies and data usage post - GDPR"
  12.    GDPR Survey - Brand owners' views on GDPR risks, readiness and challenges
    Digital policyData collection & privacy

    GDPR Survey - Brand owners' views on GDPR risks, readiness and challenges

    WFA member survey on brand owners' views on GDPR risks, readiness and challenges. The survey builds on the WFA GDPR Guide for…

    Read more about "GDPR Survey - Brand owners' views on GDPR risks, readiness and challenges"