Posts about Gary Lim

Related content

1. 
   Videos & webinars

   19 January 2022
   VR & ARGaming

   Spotlight: Marketing in the Metaverse

   WFA

   As the digital and the “real” world increasingly intermingle in people’s everyday lives, brands have a vast new…

   Read more about "Spotlight: Marketing in the Metaverse"
2. 
   Event reports

   2 December 2021
   Agency evaluation & performanceAgency management

   China Media Forum Meeting Overview (Dec 2021)

   WFA

   Overview of the Media Forum held on 2 Dec, 2021.

   Read more about "China Media Forum Meeting Overview (Dec 2021)"
3. 
   Benchmarks & surveys

   1 November 2021
   Marketing procurement

   Benchmark: Media spend on agency fees in South East Asia

   WFA

   WFA member survey for Media spend on agency fees in South East Asia markets 

   Read more about "Benchmark: Media spend on agency fees in South East Asia"
4. 
   Reports & whitepapers

   26 October 2021
   ChannelsGamingIntegrated marketingDigital transformation

   GAMING DEMYSTIFIED 2021: Unlocking brand opportunities in video gaming

   WFA, 2CV, Branded

   Video gaming has risen to become bigger than other forms of entertainment. Its growth has been further super-charged by COVID-19,…

   Read more about "GAMING DEMYSTIFIED 2021: Unlocking brand opportunities in video gaming"
5. 
   Videos & webinars

   12 October 2021
   Digital policyData collection & privacy

   Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)

   WFA

   A briefing session on China’s new Personal Information Protection Law (PIPL), which enters into force on 1 November 2021

   Read more about "Webinar | Privacy in China: The new Personal Information Protection Law (PIPL)"
6. 
   Case studiesBriefings & position papersMaps & infographicsReports & whitepapers

   1 August 2021
   Brand safetyBrand safetyData-driven marketing

   The Evolution of Data-Driven Marketing: Preparing for Digital Media’s Privacy-first Future

   WFA, Ranji David

   A curated list of WFA resources to inform and shape your strategy

   Read more about "The Evolution of Data-Driven Marketing: Preparing for Digital Media’s Privacy-first Future"
7. 
   Event reports

   25 May 2021
   Channels

   Media Forum China Meeting Overview (May 2021)

   WFA

   Overview of the Media Forum held on 20 May, 2021.

   Read more about "Media Forum China Meeting Overview (May 2021)"
8. 
   Benchmarks & surveys

   24 May 2021
   Agency managementMarketing capabilities

   Benchmark: Boutique Creative Agencies in China

   WFA

   Member benchmark on Boutique Creative Agencies in China

   Read more about "Benchmark: Boutique Creative Agencies in China"
9. 
   NewsReports & whitepapers

   21 May 2021
   Data collection & privacyData-driven marketing

   Brands face APAC privacy challenge

   WFA

   A new survey by the WFA, Campaign Asia-Pacific and Forrester reveals the scale of the privacy issue faced by brands in the…

   Read more about "Brands face APAC privacy challenge"
10. 
    Benchmarks & surveys

    4 May 2021
    Agency managementMarketing capabilities

    Benchmark: Creative Agencies in Japan with TVCM capabilities

    WFA

    Member benchmark on Creative Agencies in Japan with TVCM capabilities

    Read more about "Benchmark: Creative Agencies in Japan with TVCM capabilities"
11. 
    Videos & webinars

    6 April 2021
    ChannelsMarketing capabilitiesMarketing operationsMarketing effectiveness

    Spotlight: Building Your Brand in an eCommerce Environment

    WFA

    Amidst the hustle and buzz of livestreaming, shoppertainment and blockbuster single-day shopping sprees, what do brands need to…

    Read more about "Spotlight: Building Your Brand in an eCommerce Environment"
12. 
    Videos & webinarsEvent reports

    1 April 2021
    Media transparencyMarketing technologyMarketing technologyData-driven marketingMarketing technology

    Media Forum Meeting Overview (February 2021)

    WFA

    Overview of the Media Forum held on 18 February, 2021.

    Read more about "Media Forum Meeting Overview (February 2021)"