Posts about Gender equality

Related content

1. 
   Videos & webinars

   7 October 2022
   Diversity & Inclusion

   Inclusive Marketing - Why representation matters to your customers and your brand

   WFA

   A WFA session around how to embed true representation across the entire marketing process

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2. 
   Case studies

   27 July 2022
   Diversity & Inclusion

   Insight & Strategy | WeCapital: Data Tienda

   Contagious I/O

   How a financial institution played on a cultural insight to rebuild the credit histories and promote the financial inclusion of…

   Read more about "Insight & Strategy | WeCapital: Data Tienda"
3. 
   Press releasesGuides & templates

   20 June 2022
   Diversity & Inclusion

   WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion

   WFA

   Charter defines set of universal requirements for global organisations to improve their…

   Read more about "WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion"
4. 
   25 May 2022
   Diversity & Inclusion

   Case study | Libresse: Vulva Kebaya

   Contagious I/O

   Femcare brand stitches vaginas onto traditional Malaysian blouses to draw attention to taboos surrounding the female…

   Read more about "Case study | Libresse: Vulva Kebaya"
5. 
   Event reports

   15 May 2022
   Audience measurementBrand safetyMedia transparencyBrand safetyMedia measurementValue of advertisingDiversity & InclusionMarketing effectiveness

   Global Marketer Week (Athens): Media Forum meeting overview (April 2022) - Responsible Media & Media Measurement

   WFA

   Meeting overview and presentations from WFA’s Media Forum during Global Marketer Week in Athens on 6th April 2022

   Read more about "Global Marketer Week (Athens): Media Forum meeting overview (April 2022) - Responsible Media & Media Measurement"
6. 
   Benchmarks & surveys

   16 March 2022

   World Economic Forum new benchmark on diversity and inclusion in media and entertainment

   World Economic Forum

   The report shows how audiences demand more of the media and entertainment industry in terms of diversity, equity and inclusion…

   Read more about "World Economic Forum new benchmark on diversity and inclusion in media and entertainment"
7. 
   7 February 2022

   Case Study | Canesten: Vagina Academy

   WFA

   Bayer’s intimate healthcare brand Canesten addresses its Brazialian audience by creating Vagina Accademy, an ongoing…

   Read more about "Case Study | Canesten: Vagina Academy"
8. 
   Case studies

   27 January 2022

   Insight & Strategy: Don’t Ever Leave Me

   Contagious I/O

   Why Lacta, Greece’s top chocolate brand, subverted its messaging around love to deliver a domestic violence awareness campaign…

   Read more about "Insight & Strategy: Don’t Ever Leave Me"
9. 
   Case studies

   27 January 2022
   Diversity & Inclusion

   Insight & Strategy: Real Birth Announcements

   Contagious I/O

   Why Frida Mom launched in the UK by exposing the truth behind childbirth and postpartum care with a bold and provocative integrated…

   Read more about "Insight & Strategy: Real Birth Announcements"
10. 
    Case studies

    27 January 2022

    Insight & Strategy: #TheMassiveOvershare and #LoveBeatsLikes

    Contagious I/O

    How Maltesers sparked conversation and united women through laughter to destigmatise maternal mental health

    This article was…

    Read more about "Insight & Strategy: #TheMassiveOvershare and #LoveBeatsLikes"
11. 
    Reports & whitepapers

    26 January 2022
    Diversity & Inclusion

    Diversity: From Agency to Ads

    R3

    R3 study reveals how marketers and agencies can best frame diversity and inclusion in a Southeast Asian context.

    Read more about "Diversity: From Agency to Ads"
12. 
    Press releasesGuides & templates

    21 January 2022
    Diversity & Inclusion

    WFA launches guide to diversity and representation in media planning and buying

    WFA

    New framework details potential issues and opportunities in key areas

    Read more about "WFA launches guide to diversity and representation in media planning and buying"