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Diversity & Inclusion
Inclusive marketing is just better marketing
Inclusive marketing isn’t just a sideline or a charity project, it’s just better marketing, says Jerry Daykin,…
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Diversity & Inclusion
Inclusive Marketing - Why representation matters to your customers and your brand
A WFA session around how to embed true representation across the entire marketing process
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Diversity & Inclusion
Insight & Strategy | Ford: Very Gay Raptor
How a car brand stood up against discrimination on social media and earned 184 million impressions in the process.
This…
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Diversity & Inclusion
Case study | FELGTB: #RealVoicesOfPride
Non-profit leverages lip sync feature on TikTok to give oppressed members of the LGBTQ+ community a voice
This article was…
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Diversity & Inclusion
Insight & Strategy | Spark: Beyond Binary Code
Why a telecommunications provider created a resource for those who identify beyond binary gender labels in a bid to improve people's…
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Diversity & Inclusion
WFA launches Charter for Change at Cannes to drive global action on Diversity, Equity and Inclusion
Charter defines set of universal requirements for global organisations to improve their…
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Empowering people to be LGBTQ+ allies and role models
Reach out to LGBTQ+ industry advocacy organisations, such as GLAAD (USA) and Outvertising (UK), which offer employer resources and…
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Diversity & Inclusion
Case study | L'Oréal: Transformation
Haircare brand L'Oréal creates safe spaces for transgender community in Puerto Rico through network of salons.
This…
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World Economic Forum new benchmark on diversity and inclusion in media and entertainment
The report shows how audiences demand more of the media and entertainment industry in terms of diversity, equity and inclusion…
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Diversity & Inclusion
WFA launches guide to diversity and representation in media planning and buying
New framework details potential issues and opportunities in key areas
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Diversity & Inclusion
New guide addressing Diversity & Inclusion in brand safety
The guide has been developed by the European Association of Communication Agencies (EACA)
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Diversity & Inclusion
Beyond Gender 2: The impact of intersectionality in advertising
The second Beyond Gender report offers valuable insight on intersectionality in advertising, supporting the Unstereotype Alliance's…