Posts about Marketing Organisation & Strategy

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  1. Survey on sourcing PR
    Benchmarks & surveys
    12 June 2013
    Agency managementAgency review & pitchingMarketing procurement

    Survey on sourcing PR

    WFA

    Survey on how members source Public Relations suppliers and agencies, the trends within the category and how investment is…

    Read more about "Survey on sourcing PR"
  2. Survey on sourcing print suppliers
    Benchmarks & surveys
    10 March 2010
    Agency review & pitchingMarketing procurement

    Survey on sourcing print suppliers

    WFA

    Survey on category management of Print - working with suppliers, regional print hub models, remunerations and use of print…

    Read more about "Survey on sourcing print suppliers"