Posts about Rebecka Allen

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1. 
   Reports & whitepapers

   15 December 2017
   Food marketingSelf-regulation

   EU Pledge Factsheet 2017

   WFA, EU Pledge

   The EU Pledge is a commitment by leading food & beverage companies to the European Commission’s Platform for Action on…

   Read more about "EU Pledge Factsheet 2017"
2. 
   4 December 2017
   Food marketingMarketing law

   WFA top priorities for AVMSD trilogue discussions (2017)

   WFA

   Priorities for WFA regarding the AVMSD revision.

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3. 
   Reports & whitepapers

   8 October 2017
   Food marketing

   C-suite overview of M2K developments globally (2017)

   WFA

   Food marketing is under increasing pressure around the globe. This 2017 C-suite overview gives a birds-eye view of the latest…

   Read more about "C-suite overview of M2K developments globally (2017)"
4. 
   Briefings & position papers

   15 September 2017
   Food marketing

   WFA key messages on food marketing

   WFA

    

   Read more about "WFA key messages on food marketing"
5. News

   13 March 2017
   Food marketingSelf-regulation

   EU Pledge announces enhancements

   WFA

   EU Pledge releases implementation guidelines along with more stringent common nutrition criteria across some categories

   Read more about "EU Pledge announces enhancements"
6. Opinions

   1 January 2017
   Alcohol marketing

   Alcohol Marketing: 2016 Year in Review

   WFA

   There is increasing pressure on alcohol producers in light of marketing’s perceived role in encouraging underage…

   Read more about "Alcohol Marketing: 2016 Year in Review"
7. 
   Videos & webinars

   8 November 2016
   Self-regulation

   Webinar: AVMSD revision

   WFA

   Everything you need to know about the revision of the EU AVMS Directive from the marketers' perspective

   Read more about "Webinar: AVMSD revision"
8. 
   Guides & templates

   10 May 2016
   Self-regulationMarketing to childrenData collection & privacy

   Implementation Guide for Marketing Communications to Children Commitment

   WFA, The Consumer Goods Forum

   Initiated by the World Federation of Advertisers and The Consumer Goods Forum, this tool aims to help the retailer and manufacturer…

   Read more about "Implementation Guide for Marketing Communications to Children Commitment"
9. Opinions

   1 January 2016
   Alcohol marketing

   Alcohol Marketing: 2015 Year in Review

   WFA

   In June, the Responsible Marketing Pact, WFA’s flagship programme on responsible alcohol marketing, officially came into…

   Read more about "Alcohol Marketing: 2015 Year in Review"
10. 
    Opinions

    4 September 2015
    Food marketing

    Keeping a cool head amidst bulging waistlines

    WFA
    …
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11. Opinions

    19 February 2015
    Food marketing

    EU kids see less and less food ads on TV

    WFA
    European children are exposed to significantly less food ads on TV according to recent research conducted by Accenture Media…
    Read more about "EU kids see less and less food ads on TV "