Marketing Organisation & Strategy
Webinar: Navigating global media pricing in 2020
Benchmark: e-invoicing solutions
Webinar+: Programmatic supply-chain transparency
Webinar: Global Marketing Operations in 2020
Survey: Covid-19 global response (April 2020)
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Upcoming events
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For senior marketers that lead or are involved in the capability building of their marketing teams.
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Marketers may have moved on from the stereotype of the spotty teenager, but outdated beliefs about gamers mean brands are missing out on a huge opportunity
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Una sesión de una hora dedicada a la seguridad de la marca y el papel que puede desempeñar la Alianza Global para Medios Responsables. Con Luis Di Como, vicepresidente ejecutivo, Medios Globales, Unilever, y Rob Rakowitz, Initiative Lead de la GARM. Contaremos también con la presencia del CEO de la WFA, Stephan Loerke.
WFA is the only organisation representing and connecting global marketers
WFA is the only global organisation representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of all the global marketing communications spend, almost US$ 900 billion annually. WFA champions responsible and effective marketing communications.
Become a WFA Member
You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out" - Raja Rajamannar, CMO Mastercard
- Save time and money
- Cut down on trial and error
- Put yourself in a better negotiating position
- Make better informed decisions
- Manage risk and reputation
- See and act on the bigger picture