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A Diversity Report for the Advertising/ Marketing Industry
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The Black Pound Report
The research explores how black, asian and minority ethnics (BAME) are represented in society across the advertising and media…
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Media Image Landscape: Age Representation in Online Images
To get a sense of how older adults are depicted in online images, researchers reviewed a random sample of more than 1,000 online…
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The Inclusion Index
Kantar Inclusion Index surveyed 18,000 people in 14 countries and working in 24 different industries (to date) to produce a new…
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Bias and inclusion in Advertising: An analysis of 2018 Cannes Lions Film Craft Ads
This study examines representations of gender, race/ethnicity, sexual orientation (LGBTQ), and ability (with a focus on people with…
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AdReaction: Getting gender right
AdReaction: Getting Gender Right delivers new insights into the role of gender in brand strategy, creative response and media…
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What Women Want
Study by Kantar reports that despite an increased focus on equality, major brands are still not effectively acknowledging…
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Getting To Equal: The Disability Inclusion Advantage
New research from Accenture, in partnership with Disability:IN and the American Association of People with Disabilities (AAPD),…
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Depictions, perceptions and harm (2018)
An evidence-based case for for stronger regulation of ads that feature stereotypical gender roles or characteristics which might be…
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A Workplace Divided: Understanding the Climate for LGBTQ Workers Nationwide
In A Workplace Divided: Understanding the Climate for LGBTQ Workers Nationwide, HRC Foundation seeks to uncover the prevalence…
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Global Attitudes Toward Transgender People
A study revealing attitudes towards transgender people in different…
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Elastic Generation: The Female Edit
Report exploring the lifestyles and attitudes of British women aged between 53 and 72.