About Knowledge Spotlight: AI-augmented skills

Knowledge Spotlight: AI-augmented skills - About

This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.


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This session has endeed. Click HERE to view the recording

Focus of this session: Operationalise Gen AI & boost creativity

Join The Liberty Guild for a no-nonsense session that cuts through the noise and shows you how to genuinely leverage Generative AI to liberate your creativity and boost your marketing game. Amidst the relentless pace of technological change and market upheavals, GenAI isn't a threat—it's your new superpower that will take on the drudgery, leaving you more time to think creatively and strategically. We'll dive into practical ways to integrate AI into your approach, ensuring you stay agile and ahead of the curve. This session isn’t about selling you a dream; it’s about equipping you with insights and tools to truly enhance your marketing prowess.

Duration: 60 minutes, including Q&A.

Available to: WFA members, members of WFA’s National Advertiser Associations, and our Partner’s clients.

8:00 am London | 3:00 pm Singapore/Hong Kong/China | 4:00 pm Japan | Other time zones

Available to: WFA members, members of WFA’s National Advertiser Associations, and our Partner’s clients.

Note that all sessions are hosted live on Zoom to allow Q&A at the end, recorded, and will be available for replay on WFA’s Knowledge Base.

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