Search results - World Federation of Advertisers

Article Webinar: IFBA’s Enhanced Responsible Marketing Policy

WFA - 15 November 2021

In August 2021, eleven of the largest global food and drinks brands agreed to further restrict advertising to children of products high in fat, sugar and salt.

Webinar: IFBA’s Enhanced Responsible Marketing Policy

Article Morgan Flatley, Global Marketer of 2023 nominee: “Marketing is very central to our corporate strategy"

WFA - 8 January 2024

Morgan Flatley, Global Chief Marketing Officer & Head of New Business Ventures at McDonald's, is one of marketers shortlisted for the Marketer of 2023 award.

Morgan Flatley, Global Marketer of 2023 nominee: “Marketing is very central to our corporate strategy"

Article Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars

WFA - 18 December 2020

Jane Wakely, Lead CMO at Mars Inc, is one of the six global marketers shortlisted for this year's WFA Global Marketer of the Year award in partnership with The Drum.

Meet the Global Marketer of the Year 2020 nominees: Jane Wakely, Mars

Article Webinar: Global Agency Remuneration & Performance Incentives in 2015

WFA, R3 - 21 April 2015

Much has changed in recent years with the growth in agency proliferation, improved analytics and the growth in social. This in-depth webinar with R3 will cover agency remuneration and the use of performance incentives in 2015.

Webinar: Global Agency Remuneration & Performance Incentives in 2015

Article Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic

WFA - 10 April 2020

This webinar focusses on how experts are expecting the global content production ecosystem to evolve and how brands can respond.

Webinar+: Crisis clinic – Managing your global content production in the Covid epidemic

Article WFA talks Better Marketing: Purpose

WFA, The Economist Group - 13 July 2018

At Cannes Lions 2018, global CMOs shared their views on purpose in marketing: Keith Weed (Unilever), Roel de Vries (Nissan), Antonio Lucio (former HP), Jane Wakely (Mars), Syl Saller (Diageo), Raja Rajamannar (Mastercard), David Wheldon (RBS)

Article WFA Better Marketing Pod Ep.1: Diversity & Inclusion

WFA - 29 October 2020

David Wheldon speaks to WFA’s Global Diversity Ambassadors, Belinda Smith and Jerry Daykin

WFA Better Marketing Pod Ep.1: Diversity & Inclusion

Article Aude Gandon, Global Marketer of 2023 nominee: “Sports can be a fantastic teacher for children”

WFA - 8 January 2024

Aude Gandon, Global Chief Marketing Officer at Nestlé, is one of the five global marketers shortlisted for the WFA Global Marketer of the Year award.

Aude Gandon, Global Marketer of 2023 nominee: “Sports can be a fantastic teacher for children”

Article Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group

WFA - 6 December 2021

Julia Goldin, EVP, Chief Product and Marketing Officer at the LEGO Group, is one of the seven global marketers shortlisted for this year's WFA Global Marketer o

Meet the Global Marketer of the Year 2021 nominees: Julia Goldin, the LEGO Group

Article Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company

WFA - 6 December 2021

Rupen Desai, Global CMO at Dole Sunshine Company, is one of the seven global marketers shortlisted for this year's WFA Global Marketer of the Year award in part

Meet the Global Marketer of the Year 2021 nominees: Rupen Desai, Dole Sunshine Company