Search results

Search field
Search instead for the exact phrase “Spotlight: Preparing for digital media’s privacy-first future”
Filters Skip to search results
    • Show more
    • Show less
    • Show more
    • Show less

Search results

41 - 50 of approximately 2500 results.

Article Survey on digital media auditing

WFA -
Survey to determine how clients are using digital media auditors, and whether viewability and verification services are being delivered by these companies
Survey on digital media auditing

Article Webinar: Total view attribution

WFA, Ebiquity -
This webinar with Ebiquity explains how you can develop a holistic attribution system that takes the best of these approaches to provide the correct overall scaling of different media channels whilst providing the necessary detail of digital media performance that digital marketers crave.
Webinar: Total view attribution

Article Benchmark on the evolution of magazine readership and media buying

WFA -
A benchmark to establish how clients use magazines in the digital world, whether the role for print in the media plan is changing, whether print is used more as a reach or frequency vehicle following the growth in digital activity, whether perspective on print positioning has changed recently.
Benchmark on the evolution of magazine readership and media buying

Article WFA position paper on the EU Digital Markets Act

WFA -
WFA’s position paper on the Digital Markets Act, a proposed legislation aimed at addressing the market power of large online ‘gatekeeper’ platforms and fostering competition in digital markets, including the digital advertising market.
WFA position paper on the EU Digital Markets Act