Article Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold Arwa Mahdawi - 22 July 2024 I’ve fumbled two big opportunities to get rich quick. The first was when I wrote a feature for the Guardian about Bitcoin when it cost a mere $32 and I DIDN’T B Article GARM & Ad Net Zero announce global framework to measure media's carbon emissions WFA - 17 June 2024 The Global Media Sustainability Framework is a cross-industry collaboration between WFA’s GGARM and Ad Net Zero. Article “Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes Stephan Loerke - 14 June 2024 Something is happening in our industry that is deeply worrying. Many companies are taking a step back from their public positions on DEI and sustainability. Article WFA Global Marketer Week 2024 | Solitaire Townsend: ‘Selling Sustainability’ WFA - 23 May 2024 Why are so many companies having a hard time selling sustainability in Canada, the USA, the world? Article Marketers at major multinationals say input from policy professionals is more relevant than ever WFA - 15 May 2024 Top marketers have an appetite for even more policy input on key issues such as sustainability, risk management and reputation. WFA launches model Framework fo Article WFA’s Planet Pledge welcomes seven more multinationals WFA - 29 November 2023 AkzoNobel, Arçelik, Beam Suntory, Group Bel, HP, Nestlé and Vodafone take number of companies to have signed the global pledge to 38. Article Brands missing social opportunities of sponsorship WFA - 28 November 2023 Sponsorship to drive sustainability and social equity should be used more by multinational brands, a new WFA report says. Article What marketers need from COP28 Stephan Loerke, Preeti Srivastav, Jonathan Hall - 28 November 2023 2023 marks the halfway point to achieving the United Nations Sustainable Development Goals (SDGs). During COP28, the world will also learn the findings of the f Article Happily Ever After? Promoting Climate Storytelling at COP28 Solitaire Townsend - 24 November 2023 Done well, stories on climate can flip the script, says Solitaire Townsend, Chief Solutionist & Co-Founder of Futerra. Article Spotlight: Sustainable Marketing 2030 WFA - 8 September 2023 In the weeks since WFA launched its global research-based thought leadership project “Sustainable Marketing 2030”, in partnership with Kantar’s Sustainable Tran
Article Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold Arwa Mahdawi - 22 July 2024 I’ve fumbled two big opportunities to get rich quick. The first was when I wrote a feature for the Guardian about Bitcoin when it cost a mere $32 and I DIDN’T B
Article GARM & Ad Net Zero announce global framework to measure media's carbon emissions WFA - 17 June 2024 The Global Media Sustainability Framework is a cross-industry collaboration between WFA’s GGARM and Ad Net Zero.
Article “Stay the course on DEI and sustainability.” WFA CEO appeals to the industry ahead of Cannes Stephan Loerke - 14 June 2024 Something is happening in our industry that is deeply worrying. Many companies are taking a step back from their public positions on DEI and sustainability.
Article WFA Global Marketer Week 2024 | Solitaire Townsend: ‘Selling Sustainability’ WFA - 23 May 2024 Why are so many companies having a hard time selling sustainability in Canada, the USA, the world?
Article Marketers at major multinationals say input from policy professionals is more relevant than ever WFA - 15 May 2024 Top marketers have an appetite for even more policy input on key issues such as sustainability, risk management and reputation. WFA launches model Framework fo
Article WFA’s Planet Pledge welcomes seven more multinationals WFA - 29 November 2023 AkzoNobel, Arçelik, Beam Suntory, Group Bel, HP, Nestlé and Vodafone take number of companies to have signed the global pledge to 38.
Article Brands missing social opportunities of sponsorship WFA - 28 November 2023 Sponsorship to drive sustainability and social equity should be used more by multinational brands, a new WFA report says.
Article What marketers need from COP28 Stephan Loerke, Preeti Srivastav, Jonathan Hall - 28 November 2023 2023 marks the halfway point to achieving the United Nations Sustainable Development Goals (SDGs). During COP28, the world will also learn the findings of the f
Article Happily Ever After? Promoting Climate Storytelling at COP28 Solitaire Townsend - 24 November 2023 Done well, stories on climate can flip the script, says Solitaire Townsend, Chief Solutionist & Co-Founder of Futerra.
Article Spotlight: Sustainable Marketing 2030 WFA - 8 September 2023 In the weeks since WFA launched its global research-based thought leadership project “Sustainable Marketing 2030”, in partnership with Kantar’s Sustainable Tran